Best Practices for Growing your Social Following and Becoming a Social Media Maverick For many hoteliers, social media continues to grow in importance, but finding the resources and time to engage is often a critical issue. If you are curious about how other hotels manage social media please join us for a webinar featuring Hyatt Regency Chicago's Jennifer Kedinger and Adam Martodam, eCommerce Manager for TMI Hospitality. Jennifer and Adam will walk you through different organizational structures they have seen that work and share best practices for handling online reviews, managing an engaged Twitter and Facebook presence and identifying other niche social networks. This webinar will help hoteliers to understand how to:

- Build a social strategy and focus on channels that provide the most value for their hotels
- Increase followers and likes with engaging content
- Use social channels to improve operations and build customer loyalty
- Report on social media growth with simple tools and analytics

If you have ever wondered how hotels find the time to be everywhere at once or acquire huge followings, this is the event for you.