Know Your Guests: Hotel Marketing Tips for 2016
We’re co-hosting a webinar next week! Join marketing specialists from Revinate and Main Street Hub to discover new trends and learn tips that will help your hotel stay relevant and be a strong contender in today’s online marketing world.
CLICK HERE to register.
Our live webinar will help you understand:
- How guests are researching, finding & choosing hotels
- Ways to optimize your social media profiles
- Up-to-date guest loyalty programs
- How to use guest data to improve your marketing tactics
- And MORE!
Why is it important to attend this one-time event?
According to Return Path, nearly 82% of emails in the average consumer inbox are promotional or transactional in nature. Your guests are constantly hammered with marketing messages, and that’s a problem when so much of today’s hotel marketing is exactly the same. It’s all about how beautiful the rooms are, how comfortable the beds are, and so on. The problem hotels are facing today is, how do you stand out from the noise?
The first step to solving this problem is understanding today’s digital marketing landscape. To get your marketing in front of your guests in the first place, you have to understand the booking process – how today’s guests are researching, finding, and choosing hotels on search engines, on social media, and on travel sites like TripAdvisor. Then, you have to understand how to appeal to today’s consumers, by leveraging the data you already own to make informed marketing and operational decisions.
This may sound like a lot to handle at once. But don’t worry – Emma Vaughn of Main Street Hub and I will break it down into bite-sized chunks with our step-by-step presentation. We’ll also be available to answer any questions you might have.
CLICK HERE to sign up for the webinar. We’re looking forward to seeing you online!