News and best practices for hospitality professionals
Leverage the Power of Email Marketing to Drive Repeat Bookings and Revenue
At the end of 2017, Marc Heyneker, Revinate’s Co-Founder and CEO, and Erica Rich, the Sr. Hospitality Marketing Strategist, sat down with John Albano of Lodging Leaders to discuss the role that email marketing plays at hotels today. You can find the entire podcast on the Lodging Leader’s website, but we wanted to provide the … Continued
Data-Driven Tips for Survey Success
The results are in… Revinate has analyzed more than eight million survey responses across more than 3500 hotel customers to understand what works (and what doesn’t) when it comes to designing and sending guest surveys. For example, did you know that surveys sent between 1pm and 4pm have the highest completion rates? Hotels collect guest … Continued
Newest Revinate Hero: Lyn Aoki
Lyn Aoki, Senior Director of Guest Services & Brand Standards, Corporate, for Aqua-Aston Hospitality, an Interval Leisure Group Company, found that creating a guest service culture pays off—and can be measured and benchmarked. Learn how she benchmarks her staff’s soft skills, find out why she calls housekeeping “the heart of the house,” and read her … Continued
Hotel Marketing Strategies: How to Drive Direct Bookings and Why You Should
How do you define “guest experience”? It’s everything that takes place once a guest arrives on your property, of course. But the travel research and booking experience are an equally important part of hotel marketing strategies—and one that pays off. Encouraging direct booking—and making sure that part of the experience is up to your standards—can … Continued
Top 5 Revinate Blog Posts of 2017
Wow! It’s already the end of the year. What will 2018 hold? How will you win more bookings and build relationships with guests? As you prepare for a productive — and competitive — 2018, refresh your memory by reading our top blog posts from this year. You’ll learn about the trends that drove success, marketing … Continued
