Category: Best Practices


3 Hotel Marketing Tips for 2018

Hospitality marketing is changing in response to demographic and societal trends. How can you make the most of your marketing budget in this era of fragmented media and short attention spans? We’ve identified the three things that should be top-of-mind as you plan your 2018 marketing campaigns. 1. Take advantage of technology. Email marketing produces … Continued

CRM and Marketing Programs Manager

Our Favorite Holiday Campaigns from 2016

Life is all about living in the moment.But let’s be honest, when you’re managing the marketing and promotions for a hotel, it’s really about living in the next quarter. And that means, now is the time to finalize your holiday email marketing strategy. Here are a few of our favorite campaigns from last year to … Continued


[Infographic] The Email Marketing Cheat Sheet (Complete with Stats and Action Items)

Email is one of the most powerful media marketers have, and it’s no wonder. Some 72% of consumers prefer email as their primary means of communicating with brands, and Campaign Monitor reports a $44 ROI for every $1 spent on email. Those stats come from an infographic produced by MageMail, which explores how to craft … Continued