Coffee is the new bed
Remember the days when hotels were trying to differentiate on beds? There was the Westin Heavenly Bed, the W Bed, the Grand Bed and more. Today, it appears that many hotels are looking to differentiate their offering with coffee. USA Today wrote an interesting article about how various hotels are allowing guests to caff-up on site, from in-room espresso machines to pod machines.
I chuckled when I read the article because when I demo Revinate, I almost always show people how you can search reviews for coffee to see what guests really think about your coffee service, whether you have free coffee in the lobby or in-room coffee makers. Then, once you have a sense for whether people like your coffee policy, check out your comp set’s reviews that mention coffee to see how it compares. To do so, click ‘Search’ and enter in the word ‘coffee’.
Try it out and let me know what people are saying about your coffee service.