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Google Places – – Now More Business Friendly

If you haven’t yet claimed your hotel on Google Places, now is a good time to get started. Business owners have always been able to verify their business and add content to their listing, but today, Google announced that businesses can respond to reviews written by customers. Reviews on Place Pages can come from both 3rd party sources (eg TripAdvisor or Yahoo Travel) or Google Maps customers who click the ‘write a review’ link on the listing. Since the Google Place Page listing comes up very high in search when you search for a hotel (usually second) it will be more important than ever to show customers that you are responsive to reviews by responding.

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