Hospitality News: August, 2015

Recently, the hospitality world has had some interesting discussions surrounding rate parity rulings and guest data. Hoteliers also have the opportunity to be recognized for their amazing work aat the Independent Lodging Congress in October!

Why Rich Guest Data is a Game-Changer for Hospitality

In our top-performing August blog post, Revinate VP of Marketing Kenny Lee discusses the importance of guest data in hotel operations and marketing. CLICK HERE to read more about how your hotel can use data to deliver the personalized experiences your guests expect and create valuable customer relationships.

Vote for your Favorite Independent Hotels and More!

Independent Lodging Congress is a hotel conference taking place October 21-23 in New York City at The High Line Hotel. Each year at ILC, the most innovative decision-makers in independent hospitality discuss the ways in which lodging assets can be more successful, creative, adventurous, and welcoming to their guests. This is a conference about learning, making connections, discovering new opportunities, and having fun.

So, don’t let the “Congress” thing weird you out. ILC is much more fun than that “other” Congress.

For 2015, ILC is excited to announce its first ever INDIE Hotel Awards, recognizing the most innovative, imaginative, and totally rad properties and professionals in the independent hospitality scene. After poring through lots and lots of excellent suggestions–from all over the U.S. and throughout the world–ILC’s team is excited to unveil the finalists in each award category.

So, who will select the winners?

YOU will!

The INDIE Hotel Awards recognize achievement and general awesomeness across four categories:

• BEST OF THE BEST IN INDEPENDENT LODGING –This is the award for the best independent hotel—in the world! (Sponsored by Revinate)
• BEST DIGITAL MARKETING FOR AN INDEPENDENT HOTEL – This award recognizes the top online marketing campaign for an indie hotel! Don’t forget to visit the nominees’ websites!
• BEST HOTEL BAR OR RESTAURANT – Which indie hotel restaurant or bar offers the most delicious drinks, sumptuous meals, and incredible atmosphere?
• INNOVATIVE HOSPITALITY DESIGN – This award goes to the design firm that makes an independent hotel property truly one of a kind!

The winners will be recognized at a special party at the 3rd Annual Independent Lodging Congress on Oct. 22nd in New York City!

For more information, please visit ILCongress.com

The End of Hotel Rate Parity?

Over the past few months, there has been a lot of talk about the imminent “end of hotel rate parity” and what it means for the hotel industry. Vikram Singh, Hotel Ecommerce and Revenue Optimization Specialist, weighed in earlier this month on how rulings in favor of ending rate parity in Europe will affect online distribution. CLICK HERE to read more on HospitalityNet.