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Social Media Campaigns & Metrics Webinar Recap




This week we parterned with Blue Magnet Interactive for a webinar focused on how to manage, measure and report on social media campaigns. With the emergence of new social analytic tools, figuring out the ROI of social campaigns has never been more manageable. During our webinar, we addressed how to go about this entire process, from setting campaigns goals and objectives to defining soft and hard key performance indicators (KPIs). In case you missed our session, you can listen to the recording or view the slide presentation by clicking on the preceding links. We also live tweeted the event and took copious notes during the session. Next week we will be posting again on this topic as well as updating our webinar listing for April, so stay tuned! As always, be sure to engage with us on Facebook and Twitter to stay updated on the latest trends in social media and online reputation.

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