online review managementBack to library
"Managing reputation is like sweeping stairs - you always have to start at the top. It is the responsibility of the hotel manager to detect any problems and work with his team on the quickest resolution possible. With Revinate, it’s easy for them to stay ahead of the curve.”Angel Palomero Galicia, E-commerce and Social Media Manager
Hoteles Mision is a chain of thirty-five exclusive hotels that is known for promoting the core values and the tradition of hospitality throughout Mexico and the surrounding region. The cultural diversity, gastronomy and style of Mexico are reflected in their various hotels, making each one unique and perfect for its environment.
Towards the end of 2011, Hoteles Mision began looking for a solution for online reputation management. The team recognized the growing importance of online review sites, such as TripAdvisor, and the influence these sites were having on new bookings. At the same time, they realized that they couldn’t adequately manage the process without an intuitive, automated solution.