Revinate and HeBS Digital Announce Strategic Partnership

New York, NY (December 8, 2011) – HeBS Digital, the leading hotel digital marketing and direct online strategy firm for the hospitality industry, today announces its strategic partnership with Revinate, the leading social media and reputation management solution for the hospitality industry.  The insight and robust tools that Revinate provides, combined with HeBS Digital packages designed to complement Revinate’s offerings, put the power of a strong customer review monitoring strategy at the hotelier’s fingertips.

“At HeBS Digital we know the crucial role that customer reviews play in driving website traffic and bookings,” said Max Starkov, President & CEO of HeBS Digital. “Hoteliers must also align the hotel’s ‘official’ content on their website with the ‘unofficial’ customer- generated content – otherwise there will be a gap in credibility. Revinate’s platform, coupled with HeBS Digital services, will allow hoteliers to take control of their reputation online, compare their performance against the competition, make operational improvements, increase loyalty, and drive sales.”

Revinate aggregates online reviews from sites like TripAdvisor, Expedia, Hotels.com and Priceline into one intuitive dashboard. In addition, Revinate allows hoteliers to create custom searches to collect every mention of the hotel, its restaurant, competition,  or more across news sites, blogs, photo or video sites and social platforms such as Twitter, Facebook and foursquare. But more than a listening platform, Revinate allows hoteliers to take action by responding to reviews, opening tickets, or updating social media accounts in real time, directly from the Revinate dashboard.

“Revinate’s intuitive platform helps us manage our customer reviews and social media strategy with better insight,” said Chad Hallert, Director of eCommerce/Internet Marketing at Eldorado Resorts, LLC. HeBS Digital takes this insight and provides recommendations based on how we’re doing against the comp set and against our goals.  The Revinate platform, combined with HeBS Digital’s customer review action plans is the key to our online reputation success. ”

“We are pleased to be working with HeBS Digital to provide our customers with the thought leadership and strategy that is often necessary to ensure that the deep intelligence we provide is being used to its greatest potential,” said Marc Heyneker, Co-Founder and VP of Sales and Business Development.  We look forward to seeing our customers thrive with their services.

Hotel-controlled content on review sites and social media channels have a considerable impact on visitor traffic and conversions, and HeBS Digital is a pioneer in driving customer review strategies for its clients. The HeBS Digital offering includes the Revinate platform plus HeBS Digital’s Customer Review Services, designed to help hoteliers make the most out of Revinate data, reviews, trends, and comp set statistics. HeBS Digital offers both a quarterly package and services a la carte. Click here to learn more about HeBS Digital Revinate Packages and Revinate services.

About HeBS Digital:

Founded in 2001, HeBS Digital is the industry’s leading full-service hotel digital marketing, website design and direct online channel strategy firm based in New York City (www.HeBSDigital.com).

HeBS Digital has pioneered many of the “best practices” in hotel Internet marketing, social and mobile marketing, and direct online channel distribution. The firm has won over 130 prestigious industry awards for its digital marketing and website design services, including numerous Adrian Awards, Davey Awards, W3 Awards, WebAwards, Magellan Awards, Summit International Awards, Interactive Media Awards, and IAC Awards.

A diverse client portfolio of over 500 top tier major hotel brands, luxury and boutique hotel brands, resorts and casinos, hotel management companies, franchisees and independents, and CVBs has sought and successfully taken advantage of the hospitality Internet marketing expertise offered at HeBS Digital. Contact HeBS’ consultants at (212) 752-8186 or success@hebsdigital.com.