online review management

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Leveraging Online Reviews and Social Media to Improve Operations


To maintain a great online reputation, it's important for hoteliers to respond to social media and online reviews to show your guests that you are listening to customer feedback. However, being responsive is only the first step. Hoteliers must also use guest feedback to improve operations and measure hotel and staff performance. In this free webinar, learn how you can leverage both online reviews and social media feedback to: - Inform employee training best practices - Hold your departments accountable for achieving sentiment scores - Identify hot-button problems to address immediately - Support sales and marketing initiatives