The Review Clinic is Open!

Has your property received a guest review that makes your blood boil or heart sing? Want to respond but not sure how to make it sound professional and sincere? Fear you might make things worse?

The review doctors are in.

Every month Daniel Edward Craig and Michelle Wohl will host a free, one hour Webinar devoted to your review questions. In each review clinic we will pick a handful of reviews submitted by hoteliers for discussion.

You’ll learn tips and techniques for winning over travelers with thoughtful responses to negative, positive and mixed reviews. We’ll show you how to strike the right tone, use effective vocabulary, and handle reviews that contain false information.

Here’s how it works:

Register for the Review Clinic and submit a link to the review you would like to discuss on the program. If your review is selected, we will confirm your participation in advance of the live session. If you have already responded to the review, we will discuss how you did. If you haven’t responded yet, we will discuss the best way to respond. If you’d prefer to remain anonymous, just let us know.

Prefer to just listen in and learn from others? No problem. All participants will be muted save for those confirmed in advance as webinar guests.

The next Review Clinic is Tuesday, June 28th at 9:00am Pacific Time.

The following one will be Thursday, July 28th at 9:00am Pacific Time.

Register here for the June event. (Even if you can’t make the call register for the event and we will send you a link of the recorded Webinar to view on your own time.)

Register here for the July event.

About the hosts:

Daniel Edward Craig is a former hotel general manager turned online reputation management consultant. A prolific author and blogger, he is currently a featured speaker at TripAdvisor’s Master Class events.

Michelle Wohl is the VP of Marketing and Client Services at Revinate. Her articles about customer service and social media are published regularly on hospitality sites and on the Revinate blog (