What You'll Learn
Encourage Direct Bookings Across the Buyer's Journey
Strategically use the channels at your disposal to drive repeat bookings
Build Marketing Campaigns That Delight Guests
Catch Your Guests' Attention with Marketing that Speaks to Them
Keep Guests Coming Back
Build a Strategy to keep guests returning year after year
Watch the Recording
About the Hosts
Erica Rich is the Senior Hospitality Marketing Strategist at Revinate and is responsible for maximizing customer success through the education and adoption of hotel email marketing best practices. As the creator and instructor of Revinate's Email Marketing Certification for Hoteliers course, Erica has traveled around the world, educating hoteliers on how to become successful email marketers. She joined the Revinate team in July 2015 and is based at the company’s headquarters in San Francisco, California. Prior to joining Revinate, Erica spent 10 years in hotel marketing working for such brands as The Westin, InterContinental and HRI Lodging.
Phillip Treacy is Business Developer at WIHP. His Mission is to advise hotels in their digital distribution, helping them to make the right decisions according to their objectives. Prior to joining WIHP, Phillip spent his early years in the hospitality industry, with experience in a number of departments ranging from operations to reservations.
"Great experience, easy to follow, organized presentation, relevant information and statistics."- Donna