Fresh perspectives on guest loyalty for independent hotels
In a digital marketplace where guests have millions of accommodation options at their fingertips, the hotel industry has had to rethink the concept of guest loyalty. This is especially true for independent hotels, which don’t have the traditional points-based structure that come with brand affiliation. But even that method is changing, as guests look for more instant gratification and personalization in their travels.
In this webinar, you’ll learn about new ideas and perspectives on guest loyalty, and how it’s evolving to meet the digitally savvy traveler of today. Executives from Stay Wanderful, Revinate, and Travel Tripper will discuss:
>> The changing face of guest loyalty for hotels
>> Moving away from points-based loyalty structures to instant rewards
>> Using guest data to personalize loyalty recognition
>> The importance of integrating customer loyalty programs into the booking process
Head of Lodging at Stay Wanderful
Vipul leads the Lodging Vertical at Stay Wanderful, with responsibility for Sales, Business Development and Account Management. Prior to joining Stay Wanderful, he led the Expedia Inc. Supplier Strategy Team for 6000+ hotels in the Mid Atlantic Region. During his long and fruitful Expedia tenure, Vipul has managed key Expedia relationships in NYC and Las Vegas. Vipul is a Certified Revenue Management Executive (CRME-HSMAI) and has previously led revenue management for Mohegan Sun Casino in CT
Managing Director of Sales, Americas at Revinate
JD Cain has been working with CRM technology for over 20 years. Originally hired out of college to build applications for call centers, JD believes fostering customer loyalty lays at the heart of exceptional customer relationship management. After pursuing an MBA in Supply Chain Management, JD joined Revinate in a Sales capacity, and has been working to optimize and streamline operations to acquire and retain loyal customers for Revinate's suite of products, which cover Reputation Management, Surveys and Marketing.
Business Development Director at Travel Tripper
Michael is the Business Development Director covering the mountain region of the U.S. for Travel Tripper. He has over 12 years experience in the travel industry, primarily in the Las Vegas market. Michael has held positions in hotel and revenue management at a Forbes-rated five-star mega-resort. His experience in e-commerce comes from positions he held at Travelocity, Orbitz, and Vegas.com.