Inspiration

Intercontinental Melbourne The Rialto adds 150+ room nights with Christmas Day lunch campaign

Subject line: Christmas Day Lunch

Sent: November 2023

Brand: Intercontinental Melbourne The Rialto

Category: Inspiration

Hotel location: Melbourne, Australia (APAC)

Our thoughts:
Intercontinental Melbourne The Rialto’s elegantly designed email campaign targeted guests with a short-stay reservation, inviting them to bring their friends and family together for a truly timeless tradition of Christmas Day Lunch at the hotel. The hotel invites guests to enjoy a luxurious feast that includes a champagne welcome and Christmas buffet. Intercontinental Melbourne’s email campaign exemplifies segmentation and best practices in email marketing.

Open rate: 44%
Click-through rate: 14%
Room nights booked: 158

More inspiration

Half Moon’s cart abandonment campaign drives 780+ room nights

Inspiration Half Moon’s cart abandonment campaign drives 780+ room nights Subject line: Drip 1: [Guest Fullname], [...]

Armada Hotels’ qualification campaign drives direct revenue and strengthens their guest database

Inspiration Armada Hotels’ qualification campaign drives direct revenue and strengthens their guest database Subject line: [...]

Eau Palm Beach Resort & Spa drives revenue and repeat guests with their “We Miss You” campaign

Inspiration Eau Palm Beach Resort & Spa drives revenue and repeat guests with their "We Miss You" [...]

Half Moon’s cart abandonment campaign drives 780+ room nights

Inspiration Half Moon’s cart abandonment campaign drives 780+ room nights Subject line: Drip 1: [Guest Fullname], [...]

Armada Hotels’ qualification campaign drives direct revenue and strengthens their guest database

Inspiration Armada Hotels’ qualification campaign drives direct revenue and strengthens their guest database Subject line: [...]

Subscribe now to get all the latest insights that drive results

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. View our Terms & Conditions here. *Required fields.