Revinate and MICROS eCommerce Services|TIG Global Announce Strategic Partnership
San Francisco, CA – September 14, 2011—Revinate, the hospitality industry’s leading software platform for online reputation management, is pleased to announce its strategic partnership with MICROS eCommerce Services|TIG Global, a subsidiary of MICROS Systems, Inc. and one of the leading interactive marketing companies for hospitality and travel. This strategic partnership provides MICROS eCommerce Services|TIG Global customers with the ultimate hospitality reputation management solution.
“As travelers increasingly turn to social media for unbiased reviews of hotels, it is more crucial than ever for hoteliers to utilize an automated solution that turns unstructured, online feedback into critical business intelligence, says Jos Schaap, President, MICROS ecommerce Services|TIG Global. “This unique partnership will enable our agency to supply the most powerful combined solution set available in the industry, saving our clients time and money, while providing an elegant and intuitive reputation management tool to maximize operations, drive sales and boost loyalty to a new level.”
“We are excited to partner with MICROS ecommerce Services|TIG Global, proven innovators in the hospitality technology and online marketing space,” says Marc Heyneker, Co-Founder and VP of Sales & Business Development at Revinate. “We are certain that this partnership will provide MICROS eCommerce Services|TIG Global clients with unmatched online reputation technology. In addition to the agency’s full suite of interactive solutions, clients will now benefit from access to Revinate’s software service, which drives guest engagement across all social and review channels for improving sales, marketing, operations loyalty, and ultimately guest satisfaction.”
Pan Pacific Hotels Group is the first MICROS eCommerce Services|TIG Global customer to adopt this best-in-class solution for its portfolio. With this, hotels under its Pan Pacific Hotels and Resorts and PARKROYAL Hotels & Resorts brands can now tune in to what guests and customers are saying in the online space. “Even more importantly, having the guest’s voice in one, neatly organized space allows us to engage and react quickly to our clientele and continue to provide the exceptional service that is in keeping with our brand standards,”said Angie Ho, Vice President of Online Marketing , Pan Pacific Hotels Group. “With the combined solution of Revinate’s platform – focused on action and transparency – and MICROS eCommerce Services|TIG Global’s online marketing expertise, we look forward to learning even more about our customers’ needs and preferences, and creating proactive loyalty campaigns based on tangible data.”