
Bio
Featured articles
Your commercial strategy as an evolution and not a revolution
The Hotel Moment podcast — episode 85 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Jennifer Hill, VP of Commercial Strategy at Kalibri Labs, make a case for why the hospitality industry needs to treat commercial strategy as an ongoing pursuit, rather than a giant numbers game with a rush to generate revenue. Hill offers a fresh perspective for hoteliers on how to rally each of [...]
You’re capable of achieving more than you think: Going further with a direct booking strategy
The Hotel Moment podcast — episode 84 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Kathleen Cullen, Executive Vice President at PTG Consulting, explore the ways that hoteliers are leaving money on the table and why change starts and ends with a direct booking strategy. Cullen urges hoteliers to seek profitable business opportunities instead of chasing volume — with direct connections with guests paying off in [...]
Revinate launches integration with spa reservation system, Book4Time
Press release Revinate launches integration with spa reservation system, Book4Time Your Content Goes Here Revinate CDP gives hoteliers the confidence to make data-driven decisions (Palo Alto, Calif.) Revinate, a global leader in hospitality technology, has launched an integration with Book4Time, a provider of a cloud-based all-in-one management solution for Spa and Wellness businesses in over 100 countries. This integration allows hoteliers to leverage intelligence [...]
No missed opportunities — prioritizing a data collection practice for every property
The Hotel Moment podcast — episode 46 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Aaron Miller, VP of CRM, Digital at Highgate, explain why data collection isn’t something you can just pay attention to “sometimes.” Miller emphasizes that every property is a chance for hoteliers to see what data touchpoints provide the most value and which touchpoints could improve. Listen in to find out more [...]
A first-party data relationship: an invitation to go deeper
The Hotel Moment podcast — episode 82 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Evan Crawford, VP of Marketing at Pyramid Global Hospitality, reveal that collecting guest data isn’t just a transactional experience — especially when you’re collecting first-party data. Crawford explains that this data type opens an array of digital engagement opportunities to explore and go beyond surface-level guest communication. Listen in and find [...]
Hotel data security: What you need to know
Guest data: Your greatest asset … and potentially your greatest liability. From luxury resorts to quaint B&Bs, no corner of the hospitality sector is safe from the relentless onslaught of cybersecurity threats, with nearly 31% of the industry reporting a data breach in their company history. A global report from CoStar highlights how sophisticated hackers have executed more than a dozen data breaches on hospitality companies ranging from large multinational chains to individual properties since [...]