Reputation management software for hotels

Turn guest feedback into direct bookings with review management and guest surveys built for hotels

Revinate Feedback is a reputation and survey management software designed exclusively for the workflows of hotels and multi-property hospitality groups. By centralizing public reviews and custom internal surveys into a centralized dashboard, it frees your team from administrative data-chasing so they can focus on on-property guests.

Two women work on a laptop. A man walks with a briefcase.

Use cases of Revinate Feedback

How hoteliers use Feedback to improve operations, online rankings, and drive direct bookings

Discover how top hotel properties and groups expand their online visibility, protect their reputation, increase review response rates, and convert happy guests into repeat bookings.

Respond to all feedback from one dashboard

Consolidates public reviews and surveys into a single dashboard, so you can respond instantly with AI-suggested replies and polished templates.

Be AI search engines’ #1 choice

Use post-stay surveys to get guest feedback on Google or TripAdvisor, boosting your online visibility on booking platforms and AI search tools.

Intercept negative public reviews before checkout

Protect your property’s reputation by automatically routing negative feedback to the right team while guests are still on-property using in-stay surveys.

Pinpoint operational trends with confidence

Sentiment analysis automatically sorts your reviews and post-stay surveys by department so you’ll instantly spot operational trends and fix issues faster.

Make data-backed decisions across your brand

The Corporate Dashboard lets you track property rankings, sentiment trends, and competitor benchmarks in one view to easily compare portfolio performance.

Monetize guest satisfaction into repeat direct revenue

Automatically send survey data to Revinate Core to enrich Rich Guest Profiles so your marketing team can build high-converting email segments that maximize lifetime value.

Data-backed results

Revinate Feedback customers see measurable gains in guest satisfaction, online reputation, and search engine rankings within months

By turning positive guest experiences into high-volume online reviews, hoteliers boost organic search rankings, command higher ADR, and capture profitable direct bookings without paying costly OTA commission fees.

72%

Increase in online reviews for Strand Palace

+10

The Inn at Northrup Station moved up on TripAdvisor

46%

Increase in positive reviews for Aqua-Aston Hospitality

How Revinate Feedback is different

Reputation management software built for hospitality

Generic reputation tools treat hotels like local retail stores or services, tracking ratings in an isolated silo. Revinate Feedback connects guest sentiment directly to your operational workflows and Revinate Marketing to drive direct booking repeat visitors.

CapabilitiesRevinate Feedback for hotelsGeneric marketing software
AI sentiment analysis
✔ Reviews and surveys scored 0–100, sorted by department automatically.
✘ Often general-purpose or keyword-based, not built for hotels.
Portfolio-wide reporting✔ Compare properties and spot trends across your whole portfolio.✘ Single-property views, manual spreadsheet work.
CDP integrations for survey responses✔ Feedback populates into the Rich Guest Profile, so marketing can build high-converting email segments.✘ Survey feedback sits isolated, disconnected from your guest database, PMS, and marketing tools.
Automated PMS triggers✔ Native integration with PMS triggers the right survey at the right time based on guest stay types, no manual uploads required.✘ Often requires manual CSV exports/uploads, or integration depth varies by PMS vendor.
Customer support✔ 24/7 global support help from hospitality experts.✘ Support hours and hospitality-specific expertise vary by vendor.

Revinate provides the data we need to highlight wins, drive improvements, and elevate guest experiences.

Brittain Resorts & Hotels logo

Carlie Stevenson
Director of Marketing

With Revinate, feedback management and quick issue resolution are effortless — and our high ratings prove it.

Crown & Champa Resorts logo

Thulana Fernando
E-commerce Manager

We continue to improve our metrics and learn from our guests thanks to our great partnership with Revinate.

Ligula Hospitality Group logo

Sarah Koerffer Seward
Marketing

Without Revinate’s data to measure our success, we wouldn’t be in the strong position we are today.

Aqua Aston Hospitality logo

Lyn Aoki
Sr. Director of Guest Services & Brand, Corporate

How Feedback works for hotels

Connect your PMS, centralize guest feedback, and boost search rankings

Revinate Feedback connects to your PMS to automatically send in-stay and post-stay surveys with zero lift from IT. All feedback is consolidated in one dashboard, so your team can proactively resolve issues, respond to reviews, and drive guests to TripAdvisor or Google to amplify your online rankings and AI search results.

The user journey with composite mockups of the Guest Feedback product.

Related resources

Guides and strategies to manage your online reviews, elevate guest satisfaction, and strengthen your hotel’s reputation.

Manager priotizing hotel online reputation management by greeting guests - Revinate

The complete guide to hotel online reputation management

Proven strategies to turn guest feedback into more direct bookings, stronger guest satisfaction, and a lasting competitive edge.

Read the hotel reputation guide →

A team of hoteliers review hotel information on a laptop.

How to respond to negative hotel reviews (with real examples)

Learn how to professionally respond to negative feedback, protect your online reputation, and turn service failures into wins.

Respond to negative reviews →

Woman and man feeling happy in their hotel room.

Why sentiment analysis and review responses are critical for your hotel

Discover how tracking sentiment trends across departments helps you spot operational gaps and elevate overall guest satisfaction.

Explore sentiment analysis strategies →

Guest writing a review on their cellphone

5 ways to create a guest feedback-driven hotel culture

Ways to operationalize guest feedback to increase your level of guest satisfaction and, ultimately, improve your hotel’s reputation.

Build a feedback-driven culture →

Frequently asked questions

Everything you need to know about reputation management, guest surveys, integrations, and setup.

Yes! Revinate Feedback includes fully customizable, mobile-optimized hotel guest surveys designed to capture actionable insights at every touchpoint.

  • Our platform supports multiple specialized survey formats to fit your property’s specific operational needs:
  • In-Stay & Post-Stay Surveys: Check the pulse of your guests in real-time to resolve issues on-site or gather comprehensive feedback after checkout.
  • Anonymous QR Code Surveys: Collect frictionless, instant feedback in high-traffic areas like your restaurant, lobby, spa, or fitness center.
  • Meeting & Event Planner Surveys: Measure the success of your group business with specialized surveys built specifically to track and report on event host satisfaction.
Yes. Revinate Feedback saves you and your team hours by letting you manage your online reputation in one centralized dashboard. Monitor and respond to reviews on high-volume platforms like Google, Booking.com, and Facebook — all without leaving the platform.
Yes, this is where your guest feedback software transforms into a powerful revenue driver. Every survey response flows automatically into a unified Rich Guest Profile. Instead of letting valuable data sit idle in a silo, you can instantly segment your audience based on their actual on-property experiences and launch highly targeted email marketing campaigns that convert.
Revinate Feedback makes it easy to reach guests by delivering in-stay, post-stay, and event surveys directly to their inboxes via automated email campaigns, using PMS integration to segment your audience so the right guests receive the most relevant questions (such as tailoring surveys for OTA bookers or corporate groups). Additionally, you can collect feedback on-property using QR codes, allowing guests to quickly scan and leave anonymous feedback in real time while they are still on-site.
Yes. If your current priority is strictly tracking, managing, and optimizing your public online presence, you can choose to implement the hotel reputation management package independently. Upgrade to add in-stay, post-stay, anonymous, or event surveys at any time.

Revinate’s sentiment analysis software, with Ivy, our AI layer, instantly processes text from all public reviews and post-stay surveys, transforming unstructured guest comments into clear, structured data. Sentiment analysis categorizes text into specific operational departments — such as room quality, staff service, and cleanliness so department heads know exactly where to take action. Instead of reading through thousands of individual reviews, sentiment analysis gives you the “macro” view of your property’s performance while letting you easily drill down into the “micro” details.

Revinate’s ticketing system ensures that urgent guest issues and negative feedback never slip through the cracks. It allows your team to track, assign, and escalate action items for both online reviews and guest surveys.

Ready to simplify your review management?

See our hotel review management software in action. Book a demo to discover how easy it is to manage your reputation, automate surveys, and turn guest feedback into direct bookings.