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Stop losing loyal guests and take control of the guest journey.
Hotel Moment WITH KAREN STEPHENS Episode 106 In this week’s episode of the Hotel Moment podcast, Marc Winchell, Corporate CRM at Pacific Hospitality Group, joins Karen Stephens, Revinate CMO, with a compelling call to action for hoteliers to focus on generating direct business if they want to build a loyalty program that lasts. Marc disavows points-based loyalty programs, and he details how hoteliers should instead use personalization as a [...]
Recast: Modern and focused commercial strategy — What does it look like?
Hotel Moment WITH KAREN STEPHENS Episode 105 In this week’s episode of the Hotel Moment podcast, we’re re-sharing one of our most popular episodes on commercial strategy with Lori Kiel, former Chief Commercial Officer at the Kessler Collection and now the Senior Vice President of Revenue Management at Pyramid Global Hospitality. Karen Stephens, then Revinate CRO, and Lori define what it means to have a “commercial-first mindset” and why [...]
Skip the guesswork with a first-party data strategy
Imagine waking up tomorrow to find that your hotel’s guest data has been wiped out. No more detailed booking histories, no more personalized preferences, and no more insights into your guests’ behaviors. Instead, you're left relying on OTAs and third-party data providers who own the keys to your guests’ information — data that could’ve helped you increase guest loyalty, drive direct bookings, and improve your bottom line. It’s a nightmare scenario for any hotelier, but [...]
Women adapt technology to be hospitality’s problem-solvers
Hotel Moment WITH KAREN STEPHENS Episode 104 In this week’s episode of the Hotel Moment podcast, Emily Goldfischer, Founder and Editor-in-Chief of hertelier, joins podcast host and Revinate CMO Karen Stephens to bring women’s influence in hospitality, especially hospitality technology, to the forefront. Emily explains how a work environment that promotes women in leadership positions also empowers those women to confidently make technology decisions that benefit your hotel. Women [...]
The voice channel conversion playbook for hotels
Hotel Moment WITH KAREN STEPHENS Episode 103 This week, on the Hotel Moment podcast, we are running an experiment. Today’s podcast was generated using an AI-powered tool. We fed the tool our content, played with the prompts, and landed on this episode. The world of podcasting is currently in the midst of a debate: “Are conversations crafted by AI-powered tools engaging? Are they on point? Convincing? And what extent [...]
3 preventable hotel scenarios with identity resolution
“Do you even know me?” Probably one of the scariest things a guest could ask a hotelier. And it happens more than you think. A guest walks into a hotel, meets the desk clerk but can’t check in. Why? Because after the guest gives the clerk their name, as many as three, four, or even five guest profiles populate for this guest. Same name. Same address. Same phone number. So, when the clerk asks, “Which [...]