Caravelle Saigon — Vietnamese Women’s Day celebrations

Sent: October 2022

Brand: Caravelle Saigon

Category: Holiday, Promotional, Room Offer

Hotel location: Ho Chi Minh City, Vietnam (APAC)

Our thoughts:

Caravelle Saigon celebrated Vietnamese Women’s Day with this one-time email campaign that included several offers — including a room offer and F&B specials. This one-time campaign is a great example of how your can use local events and holidays to run successful campaigns.

Open rate: 23%

Click-through rate: 2.5%

Room nights: 87