5 pillars in developing a competitive marketing strategy
As you begin to plan your Covid-19 recovery, we know you might struggle with one big hurdle: fear of the unfamiliar. Starting from zero in uncharted territory is an...
Revisiting your hotel’s mission and values
With all of the uncertainty and anxiety that coronavirus has introduced into the world, many hospitality companies...
Positive signs for hoteliers – getting back to bu...
We’re noticing a subtle change in the tone of news articles about the coronavirus. Instead of the...
10 Insights From Cornell’s Industry Recovery Webinar
This week, Dr. Kate Walsh, Dean, The Hotel School, Cornell SC Johnson College of Business moderated a...