Inspiration

The Evelyn Hotel recovers lost bookings with this cancelation recovery campaign

Subject line: We’re sorry you couldn’t make it!

Sent: Recurring

Brand: The Evelyn Hotel

Category: Inspiration

Hotel location: New York City, New York (NAM)

Our thoughts:
The Evelyn Hotel won back more than 350 room nights with this automated cancelation recovery campaign. The campaign sends to guests with no other future reservation 3 days after a canceled booking. And it has captured the attention of guests and inspired future bookings — with open rates as high as 51%!

Open rate: 51%
Click-through rate: 3.5%
Room nights booked: 350+

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Inspiration

The Evelyn Hotel recovers lost bookings with this cancelation recovery campaign

More inspiration

Memmo Hotels drive room nights with this experiential package

InterContinental Hayman Great Barrier Reef drives 220+ room nights with the right message to the right guest

Hotel Wailea’s BFCM early access sale rewards loyalty and drives repeat bookings

Memmo Hotels drive room nights with this experiential package

InterContinental Hayman Great Barrier Reef drives 220+ room nights with the right message to the right guest

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