Inspiration

The Other House drives 425+ room nights from their newsletter

Subject line: In The Know this April

Sent: April 2023

Brand: The Other House

Category: Inspiration (Newsletter)

Hotel location: London, United Kingdom (EMEA)

Our thoughts:
The Other House successfully used their monthly newsletter to build excitement about the experiences and events happening at their property. By targeting their opt-in guests, they build brand loyalty and drive direct revenue with their newsletters. Creating a sense of urgency with their upcoming events and experiences, The Other House captured the attention of their guests. April's newsletter had an impressive open rate of 50% and generated 425 room nights!

Open rate: 50%
Click-through rate: 2.5%
Room nights booked: 428

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Inspiration

The Other House drives 425+ room nights from their newsletter

More inspiration

Van der Valk Schiphol drives 128 room nights with their first Revinate Marketing campaign

Black Desert Resort encourages guests to rebook before they leave property with this campaign

Kimpton De Witt builds an engaged guest database, one welcome email at a time

Van der Valk Schiphol drives 128 room nights with their first Revinate Marketing campaign

Black Desert Resort encourages guests to rebook before they leave property with this campaign

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