Revinate

Sanjana Chappalli

VP - Brand Marketing and Communications

Sanjana Chappalli is focused on shaping the Revinate brand to be known as the hospitality industry’s direct booking platform leader. She leads Revinate’s commitment to building brand equity with its customers, employees, and other stakeholders by setting clear marketing strategies and implementing tactical executions. Sanjana has led marketing teams in ad agencies and companies, working with global brands like Spotify, IBM, Lenovo, and Porsche in nearly 25 years of work experience across Asia, Europe and North America. Outside of work, she is a serious linguaphile: She speaks five languages fluently and is currently learning Spanish, her sixth language. Besides her love for languages, Sanjana is a frequent diver also always planning diving and snorkeling trips.

Invest in your brand and make people feel special and valued even before they have booked with you.

If you could give one piece of advice to hoteliers looking to drive more direct bookings, what would it be?

Regardless of whether you are part of a group or an independent hotel, building a brand will pay rich dividends.

What's the most creative way you've seen a hotel use guest messaging or email marketing?

A guest, impressed by the guest messaging concierge, walked up to a hotel front desk to ask the concierge out on a date. He had no idea that he was texting with a messaging product and had assumed it was a human!

If you were a hotel amenity, what would you be and why?

I’d be the gym/fitness centre. People are intentional when they walk into these and they always walk out feeling great for having taken the time to invest in themselves.

Featured articles

5 winning marketing strategies to drive revenue this summer

Webinars — The Hotel Moment Deep Dive Find out how hoteliers are using their data in unique ways to drive growth, while conquering staffing issues, increased cancellations, data legislation, and more. Watch now Meet your hosts Anisha Yadav, VP, Customer Marketing, Revinate Lindsay Bodnar, Senior Customer Success Manager, Revinate Watch the recording What [...]

By |September 27, 2022|Categories: Webinars|

Guest relations: using digital tools to improve guest relationships & drive direct bookings

Webinars — The Hotel Moment Deep Dive Join Revinate's Director of Business Development, Patrick Oldenburg, Hotelchamp's Key Account Manager, Helen Skiba, and SIDE Design Hamburg Hotel's General Manager, Alex Obertop, for a lively session discussing "Guest relations: Using digital tools to improve guest relationships & drive direct bookings." Watch now Meet your hosts Patrick Oldenburg Director of Business Development, Revinate Helen [...]

By |September 26, 2022|Categories: Webinars|Tags: |

Reservation makers: keeping your brand voice alive in the reservations process

Webinars — The Hotel Moment Deep Dive Join our Senior Solutions Strategist, Courtney Witherspoon, alongside 2 of our power users as they discuss transforming order takers into reservation makers while keeping your brand voice at the forefront. In this session, we’ll dive into the reservation sales strategies that work to turn lookers into bookers, and cover coaching strategies that’ll help your agents maintain your brand. Watch now [...]

By |September 26, 2022|Categories: Webinars|Tags: |

Budget season from a hotelier’s perspective

The Hotel Moment podcast — episode 43 Episode #43 is all about budget season! This week on the Hotel Moment podcast, Revinate’s CRO, Karen Stephens, and Johnathan Capps, CRO at Charlestowne Hotels, are providing insights into how your budget relates to your compset. They also share tips on evaluating the market to make data-driven decisions. Tune in to find out why tech adoption is key for your budget. [...]

By |September 25, 2022|Categories: Hotel Moment Podcast|