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How to use hotel data to drive revenue
In the perpetual quest to achieve greater market share, hoteliers constantly seek strategies to help them transcend the competition posed by online travel agencies (OTAs). This is where hotel data revenue can help. Hotel data revenue is the revenue that’s generated from using the zero-party and first-party data you receive directly from your guests. It can include email addresses, booking patterns, stay data, customer preferences, interests, and more. This type of hotel data not only [...]
Revinate wins Best Company Outlook 2023 award by Comparably
Revination Employees first – Revinate wins two awards by Comparably We are thrilled to announce that Revinate is a winner of Comparably’s Best Company Outlook 2023 award. We were chosen as one of the top 50 small/medium sized companies from over 15 million ratings across 70,000 companies. Comparably provides current and prospective employees with authentic and accurate information on the culture and values of other companies. And [...]
3 steps to overcoming your hotel data management problems
With high hopes, your hotel marketing team sends out a targeted email campaign to promote a special golf package for a specific guest segment. But there’s a problem. A significant number of emails bounce back because they’re invalid. Or they get tossed into spam due to misspelled names in the subject line or because the individual received multiple copies of the same promotion. It’s the result of ineffective hotel data management. When your guest database [...]
6 hotel guest communication tips from Revinate’s 2023 benchmark report
When you peruse social media or any other type of online community, you likely see profile after profile mentioning a love for travel. There’s just something about getting out into the world that we can’t get enough of. Despite a few lackluster years, travel finally came roaring back in 2022. And according to Economist Intelligence, global tourism is expected to increase by 30% in 2023. With guests eager to venture out again, it’s a great [...]
How to respond to positive hotel reviews
By responding to at least some of your positive reviews, you can encourage loyalty, turn brand enthusiasts into promoters, and influence prospective guests at a critical stage in the booking process. Here's how to respond to positive hotel reviews.
9 types of hospitality data: How to collect it and how to use it
Providing 24/7 personalized service and communications during the stay (let alone pre and post-stay) is a daunting challenge for hoteliers. What can they do to meet customer expectations? The first step is to have access to all the information about their guests at their disposal.