Own BFCM with Revinate

Your superpower for record-breaking direct bookings

Give your hotel the edge it needs to win big. With Revinate as your superpower, you’ll capture more direct bookings — from Black Friday through the holiday season and beyond.

Black Friday, Cyber Monday will start in

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Explore your BFCM toolkit

Seasonal strategies that drive lasting growth

Insights →

See how top hotels turn BFCM into long-term success. Explore case studies, FAQs, and expert POVs.

Tools & guides →

Get the templates, tips, and checklists to execute fast. Access webinars, email subject lines, and top 5 plays.

Travel Tuesday →

Discover the revenue power of Travel Tuesday. Learn strategies and see examples of hotels winning big.

Holiday strategies →

Extend momentum into holiday promotions and beyond. Get tips on loyalty, upsells, and New Year planning.

Hotelier resources for BFCM success

Maximize revenue this BFCM and beyond

72%

of consumers expect to see deals roll in before Black Friday starts

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22%

increase in email volumes during November compared to 2022

Watch the webinar →

33%

higher open rates than the global average for emails sent for Lore Group

See the inspiration →

Why BFCM matters for hoteliers

63.8%

increase in direct bookings

41%

surge in ADR over BFCM weekend

5x

growth in Travel Tuesday search interest

3x

more trips planned on Travel Tuesday

Unlock your BFCM superpowers

Four channels, one strategy: Supercharge your results.

Know your guests

Want to truly understand guest behavior year-round across every touchpoint? Learn how Revinate helps you transform your guest data into actionable insights that fuel smarter campaigns and outreach during Black Friday — and beyond.

Unlock guest insights

Build email campaigns that convert

Struggling to stand out in crowded inboxes during BFCM? Learn how Revinate helps you create personalized, high-performing email campaigns that cut through the noise, engage the right guests, and drive direct bookings to reduce reliance on OTAs.

Create winning campaigns

Build trust beyond BFCM

Want to keep guests coming back long after their stay? Explore how Revinate enables you to collect reviews and track satisfaction to build trust, strengthen guest loyalty, and extend BFCM campaign success into year-round direct bookings.

Increase repeat stays

Close more calls

Ready to help your reservations team turn more inquiries into direct revenue? Discover how Revinate empowers agents with the tools they need — coaching, scripts, and guest context — to maximize conversions and boost direct revenue.

Boost call conversions

Revinate should be every hotelier’s primary platform for direct bookings.

Patrick Norton
Chief Marketing Officer, Brittain Resorts & Hotels

Drive more revenue this BFCM

Get expert guidance on preparing the right strategies, optimizing every channel, and turning BFCM demand into direct bookings.