Fix your abandonment issues
Fix your abandonment issues
Win back guests who leave your website and booking engine before booking
Most guests won’t book on their first visit to your website – only 10% enter the booking engine, and just 2% convert. But with a supercharged website and cart abandonment campaign strategy for your email marketing and voice channel, you can rescue abandoned bookings. Turn missed opportunities into direct revenue and prove you are a superhero by winning back your guests!
Most guests won’t book on their first visit to your website – only 10% enter the booking engine, and just 2% convert. But with a supercharged website and cart abandonment campaign strategy for your email marketing and voice channel, you can rescue abandoned bookings. Turn missed opportunities into direct revenue and prove you are a superhero by winning back your guests!
The hotel industry’s leaky bucket problem
The hotel industry’s leaky bucket problem
Customer acquisition costs eat up 15-25% of room revenue, with hotels spending heavily on marketing, ads, and OTA fees. The real challenge? Leaky websites and booking engines. Visitors get distracted, struggle with systems, or hunt for better deals elsewhere. With only 42% of visitors considering booking, the odds seem stacked against hotels. But you hold the superpower to fight back — streamline your booking process and turn lost opportunities into heroic wins.
Customer acquisition costs eat up 15-25% of room revenue, with hotels spending heavily on marketing, ads, and OTA fees. The real challenge? Leaky websites and booking engines. Visitors get distracted, struggle with clunky systems, or hunt for better deals elsewhere. With only 42% of visitors considering booking, the odds seem stacked against hotels. But you hold the superpower to fight back—streamline your booking process and turn lost opportunities into heroic wins.
On average, guests are visiting multiple websites before making a reservation
OTA fees are high, especially if your property can’t negotiate better rates
On average, guests are visiting multiple websites before making a reservation
OTA fees are high, especially if your property can’t negotiate better rates
How to recover revenue from website and cart abandonment
How to recover revenue from website and cart abandonment
Reduce website bounces and booking drop-offs with smart design and outbound campaigns. Use exit pop-ups to offer coupons, promote services, or collect emails. With guest contact details, you can follow up through email nurture streams or outbound call campaigns to win them back.
Reduce website bounces and booking drop-offs with smart design and outbound campaigns. Use exit pop-ups to offer coupons, promote services, or collect emails. With guest contact details, you can follow up through email nurture streams or outbound call campaigns to win them back.
Well-timed pop-ups and follow-up emails convert abandoned bookers into paying guests
Every guest record with an email address has value as a potential booking
Well-timed pop-ups and follow-up emails convert abandoned bookers into paying guests
Every guest record with an email address has value as a potential booking
This guide will teach you 10 tested strategies and share campaign examples from real hotels to help you win back direct revenue that might otherwise slip through your fingers. You’ll come away with concrete strategies and techniques to win back direct revenue from website and cart abandonment, with inspiration from high-performing campaigns at hotels like yours.
