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6 Lunar New Year campaign examples you need to see
Prepare for the snake – the Year of the Snake, to be exact! It’s time to get your guests ready for the celebration. Luckily, there are plenty of ways to do this with email campaigns. But how do you stand out from the crowd? What kind of eye-catching subject line should you use? And what promotions should you include in your emails? If you need some inspiration, we’re here to help. Take a look at [...]
What hoteliers need to know about Google and Yahoo’s email authentication changes in 2024
New year, new email rules. Google and Yahoo have announced new email authentication requirements that take effect on February 1st, 2024. As email marketers in the hospitality space, we should pay attention to these new rules, because email continues to be a top — if not the top — marketing channel. Email marketing is stable, controllable, and affordable. Moreover, everyone has an email address. The last thing we want is to threaten this direct access [...]
Hospitality trend predictions for 2024
Honestly, how often do predictions actually come true? We know some of ours did. Prioritizing technology — greater use of first-party data — a focus on sustainability in travel — check, check, and check! Every year, we source predictions for the year to come from top hospitality experts who have their fingers on the pulse of the industry. Here’s what they have to say. What you will see here Even more data-driven decision-making The rise [...]
The blueprint for a top-tier hotel reservation team
While the spotlight often shines on the front-facing aspects of hospitality, there’s an unsung hero that can play a pivotal role in your hotel’s success: the hotel reservation team. An effective hotel reservation team is a nexus, bringing together all of the intricate details necessary for a flawless guest experience. Your hotel reservation team’s expertise extends far beyond just facilitating bookings. They shape a guest’s first impression of your hotel, manage room allocation, enable seamless [...]
Meet a Revinator: Enchantra White
Revination Meet a Revinator: Enchantra White A sneak-peak into the life of a RezForce Supervisor at Revinate: meet Enchantra White! Enchantra has been a Revinator for more than 11 years. Her story is nothing short of remarkable, and the influence she has had on the team is immeasurable. Curious to hear more about Enchantra’s decade-plus experience at Revinate? Check out the video above. Want to join [...]
4 strategies to light up your hotel holiday email campaigns (with examples)
The holiday season is nearly upon us, a time of anticipation and excitement, magic and memories. It’s also a time when your guests eagerly await exciting seasonal email offers to hit their inboxes. Your hotel holiday email campaigns offer more than just festive cheer, however — they can drive substantial website traffic and help you harness invaluable guest data. When it comes to holiday marketing, Black Friday stands at the peak of the mountaintop, with [...]