Sanjana Chappalli
VP - Brand Marketing and Communications
Sanjana Chappalli is focused on shaping the Revinate brand to be known as the hospitality industry’s direct booking platform leader. She leads Revinate’s commitment to building brand equity with its customers, employees, and other stakeholders by setting clear marketing strategies and implementing tactical executions. Sanjana has led marketing teams in ad agencies and companies, working with global brands like Spotify, IBM, Lenovo, and Porsche in nearly 25 years of work experience across Asia, Europe and North America. Outside of work, she is a serious linguaphile: She speaks five languages fluently and is currently learning Spanish, her sixth language. Besides her love for languages, Sanjana is a frequent diver also always planning diving and snorkeling trips.
Featured articles
APAC hoteliers: Benchmark your reputation management
Compare your strategy against other APAC hotels in Revinate’s "2021 hotel reputation benchmark report" More than 147,000 Revinate hoteliers received reviews in 2021, we analyzed these reviews to bring you actionable insights into your reputation management. With our "2021 hotel reputation benchmark report," you’ll be able to compare your hotel marketing game with other hoteliers like you. Here are 4 key takeaways for you to improve your reputation management: 1. Guest loyalty is key Keep [...]
Are you losing revenue to shopping cart abandonment?
We’ve all been there. You’re shopping online, you add something to your cart. Right before you check out, that friend you’ve been playing phone tag with for a month calls, so you answer. That precious item in your cart is left stranded, off to the island of misfit checkouts, doomed to a life in purchase purgatory. Like it or not, you’ve just committed shopping cart abandonment. Not to worry, you’re far from alone. Shopping cart [...]
RezForce and what the future holds for travel
Is your reservations team ready for the spike in calls? After a rollercoaster ride that saw spikes in cancellation calls and then times with reduced or no call volume, travel is back in full swing and consequently so are call volumes. When we say up, we mean it. Revinate’s contact center service, RezForce, has recorded over $272 million in bookings for our clients since the beginning of 2021 when the travel restarted. Quantity and quality are teaming [...]
Why you should have a text messaging solution for your casino — and how to find the right one in 2022
Casinos operate in a highly competitive world. Every guest counts. Every dollar counts as well. Text messaging solutions, sometimes called digital concierges, in casinos are at times the reason why players prefer one casino over another. They impact profits. If you are thinking about bringing a digital concierge into your casino this year to positively impact your guests and your profits, read on! We have you covered. Have you already decided to hire a digital [...]
How to get started with a text messaging solution for your hotel
As we emerge from the pandemic, hotels around the world are turning to technology to attract guests and deal with the ongoing staffing crisis. One technology that is being widely adopted is the text messaging solution, sometimes called a digital concierge. This solution allows guests to navigate their way through your hotel, on their own. Your staff, on the other hand, can depend on a digital concierge to offer instant responses to guests’ requests through [...]
7 Travel Trends for Spring 2022
Spring Forward In varying parts of the world, spring is in the air, and it seems everyone is ready to shed the winter blues, especially after a tough Omicron surge that kept most people homebound. What’s (hopefully) not in the air? COVID. While we’re certainly not rid of the virus, case levels are at their lowest since summer 2021. As a result, many destinations have dropped their COVID-related restrictions. Travelers are itching to get somewhere, [...]