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Reach your guests: Email deliverability best practices for hoteliers

Email is one of the most effective channels to engage with your guests and drive direct bookings – but worthless if it doesn’t make it to the guest inbox. How do you ensure the hard work is landing in guest inboxes?

Tune in as we uncover tips to improve email deliverability, craft emails for optimal deliverability, and best practices for landing your emails in your guests’ inboxes.

On-demand

Meet your hosts

Bailey Y. Headshot

Bailey Yeats, Customer Education Specialist, Revinate

Maggie Stothart Headshot

Maggie Stothart, Lead Email Marketing & Data Specialist, Revinate

What you’ll learn

Proven strategies to boost email deliverability for hoteliers

How to craft high-deliverability emails for your hotel guests

Top 20 best practices for creating and sending effective marketing emails

Proven strategies to boost email deliverability for hoteliers

How to craft high-deliverability emails for your hotel guests

Top 20 best practices for creating and sending effective marketing emails

Watch the recording

Upcoming webinar

Date: Wednesday, March 18th, 2026
Time: 10 am PDT

2026 Hospitality Benchmark Report leadership series: Email strategies that drive revenue in 2026

What you’ll learn:

  • The power of hyper-personalized segmentation: Why targeting lists under 5000 leads to 10x higher conversion rates and how to replicate this success at your property.
  • Mastering the safety net: How to leverage recurring campaigns, like Cart Abandonment, to achieve industry-leading 63% open rates.
  • The upsell opportunity: Strategies to capture the average $95 in incremental revenue per booking during critical stages in the guest journey.
Christine Malfair headshot

Christine Malfair, Fractional CMO, Malfair Marketing

Bailey Yeats headshot

Bailey Yeats, Marketing Manager, Revinate

2026 Hospitality Benchmark Report leadership series: Email strategies that drive revenue in 2026

  • The power of hyper-personalized segmentation: Why targeting lists under 5000 leads to 10x higher conversion rates and how to replicate this success at your property.
  • Mastering the safety net: How to leverage recurring campaigns, like Cart Abandonment, to achieve industry-leading 63% open rates.
  • The upsell opportunity: Strategies to capture the average $95 in incremental revenue per booking during critical stages in the guest journey.
Christine Malfair headshot

Christine Malfair, Fractional CMO, Malfair Marketing

Bailey Yeats headshot

Bailey Yeats, Marketing Manager, Revinate

Upcoming webinar

Date: Wednesday, March 18th, 2026
Time: 10 am PDT

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