Revinate

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DEEP DIVE WEBINARS

2026 Hospitality Benchmark Report leadership series: Email strategies that drive revenue in 2026

In hospitality marketing, simply checking the box of “send an email” is no longer a strategy. Join us for our first session of the 2026 Hospitality Benchmark Report leadership series, where we sit down with a 15+ year hospitality marketing leader, Christine Malfair, to dissect the North American email standards for 2026.

This isn’t just a high-level overview; it is a medical check-up for your email channel with tactical takeaways to improve your email efforts.

On demand

Meet your hosts

Christine Malfair Headshot

Christine Malfair, Fractional CMO, Malfair Marketing

Bailey Yeats headshot

Bailey Yeats, Marketing Manager, Revinate

What you’ll learn

Why targeting lists under 5000 leads to 10x higher conversion rates, and how to replicate this success at your property.

How to leverage recurring campaigns, like Cart Abandonment, to achieve industry-leading 63% open rates.

Strategies to capture the average $95 in incremental revenue per booking during critical stages in the guest journey.

Watch the recording

Upcoming webinar

October 28th, 10:00 a.m. PDT

Own BFCM: The ultimate holiday preparation guide

Winning BFCM isn’t about racing to the bottom with steep discounts—it’s about getting ahead with smart timing, personalized offers, and total operational coverage.

In this 30-minute masterclass, Marketing Managers and General Managers will get actionable strategies to protect ADR, beat inbox noise, and turn phone surges into direct revenue. Join us live to get the exact playbook and campaign insights you need to make this holiday season your most profitable yet!

What you’ll learn:

  • Campaign execution & deliverability: Outsmart peak November inbox congestion using send ramping, list hygiene, and proven campaign strategies from BFCM 2025.
  • ADR protection & offer strategy: Protect your bottom line by replacing generic rate cuts with high-margin experiential packages and personalized CDP segmentation.
  • Voice & lead recovery: Capture every high-intent lead by turning abandoned booking sessions and phone call surges into direct revenue with automated email pathways and live-agent overflow.
Bailey Yeats headshot square

Bailey Yeats, Marketing Manager, Revinate

Sara Green headshot

Sara Green, Scaled Accounts Manager, Revinate

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