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Meet a Revinator: Philippa Lucas
Revination Meet a Revinator: Philippa Lucas Welcome to our "Meet a Revinator" series, where you can learn about the behind-the-scenes of Revinate's work culture. For this month's post, we are taking you to our Singapore office to meet Philippa Lucas, Customer Success Manager, APAC. Lucas joined Revinate 1.5 years ago. As a Customer Success Manager, her job is to provide strategic support actionable insights to our customers [...]
The 7 top hotel marketing channels and how to make the most of them
The global online travel market is estimated to be worth an impressive $1 billion in 2030. The demand is there, but are you capturing your share of it? To get your piece of the pie, you need to cover multiple hotel marketing channels and optimize them for direct booking revenue. Hotel marketing channels are the avenues where you interact with your guests (and potential guests). From research to booking to post-stay surveys, there are dozens [...]
OTAs or hotel direct bookings: How to optimize for ROI
There’s a battle raging. And it’s raged for decades. Ever since the introduction of online travel agencies (OTAs) in the ‘90s, hoteliers have struggled to achieve the optimal distribution mix between OTAs and hotel direct bookings. Some even perfected it. But then the pandemic happened. And everything changed. In the wake of it, ongoing staffing shortages, volatile inflation rates, and crumbling third-party cookies are wreaking havoc on the travel industry. These factors, among others, have [...]
Meet a Revinator: Melissa Hsu
Revination Meet a Revinator: Melissa Hsu Are you curious about the Revinate working culture? Want to see what behind-the-scenes life looks like? Hear from our Director of Product Management, Melissa Hsu, in this month's 'Meet a Revinator' series. Hsu joined Revinate at the start of 2023. Her favorite part of being a Revinator is meeting customers in-person. She rates interacting with people who use our solutions everyday [...]
The Direct Booking Summit: 4 insights for APAC hoteliers
Hundreds of APAC hoteliers gathered in Siam Kempinski, Bangkok for the Direct Booking Summit on March 14th-15th, 2023. The 2-day event was packed with knowledge presented by industry experts, such as Google, OTA Insight, and IDEAS. As the platinum sponsor, Revinate was at the summit and facilitated lively discussions about first-party data, direct booking strategy, how to accelerate demand and more as we spent time with our hotel technology partners. Are you a hotelier who [...]
Meet a Revinator: Jordan Liebherr
Revination Meet a Revinator: Jordan Liebherr Welcome to yet another "Meet a Revinator" post! Every month, we highlight a team member at Revinate so you can learn more about our culture and life behind the scenes. This month, we are introducing you to our HR Generalist, Jordan Liebherr. Liebherr joined Revinate just over a year ago. She supports our international employment and recently launched our employee success [...]