Sanjana Chappalli
VP - Brand Marketing and Communications
Sanjana Chappalli is focused on shaping the Revinate brand to be known as the hospitality industry’s direct booking platform leader. She leads Revinate’s commitment to building brand equity with its customers, employees, and other stakeholders by setting clear marketing strategies and implementing tactical executions. Sanjana has led marketing teams in ad agencies and companies, working with global brands like Spotify, IBM, Lenovo, and Porsche in nearly 25 years of work experience across Asia, Europe and North America. Outside of work, she is a serious linguaphile: She speaks five languages fluently and is currently learning Spanish, her sixth language. Besides her love for languages, Sanjana is a frequent diver also always planning diving and snorkeling trips.
Featured articles
Wir Möchten uns Kurz Vorstellen!
Inspiration Wir möchten uns kurz vorstellen! Sent: June 2022 Brand: Van Der Valk Category: Featured, Room Offer Hotel location: Worldwide Our thoughts: Van der Valk Melle-Osnabrück setzt auf personalisiertes E-mail Marketing um direkt mit den Gästen zu kommunizieren und das neue Hotel Team vorzustellen. Das Hotel sendete diese Kampagne in verschiedenen Sprachen und nutze Segmentierung um die Gastdatenbank in verschiedenen Sprachen zu filtern. Wir sehen hier ein tolles Beispiel für [...]
Before you go… We’re sorry to see you leave!
Inspiration Before you go… we’re sorry to see you leave! Sent: June 2022 Brand: Kandima Maldives Category: Featured, Cancellation Recovery Hotel location: Dhaalu Atoll, Maldives (APAC) Our thoughts: This automated cancellation recovery drip campaign is a great way to get guests who have canceled a reservation to come back and rebook. Kandima sends email #1 of 2 emails 1 hour following a cancellation and again 5 days later if the [...]
NEW Adult Beginner Tennis Camp
Inspiration NEW adult beginner tennis camp Sent: July 2022 Brand: Silverado Resort & Spa Category: Featured, Room Offer Hotel location: Napa Valley, California (NAM) Our thoughts: Silverado Resort & Spa promoted their on-property summer activities with a room offer sent to a segment of their database that had expressed interest in tennis. This segment had opened a past email that included information about tennis events and packages. And it captured [...]
Secure Your Christmas Plans Early
Inspiration Secure your Christmas plans early Sent: July 2022 Brand: Kennebunkport Resort Collection Category: Featured, Room Offer Hotel location: Kennebunkport, Maine (NAM) Our thoughts: Kennebunkport Resort Collection is helping their guests to plan ahead for the holidays! This campaign promotes their multiple property locations and is sent to their entire database — across all properties. Plus they scheduled a resend of the same room offer to go to anyone who [...]
Book Ahead and Enjoy Savings on Your Next Stay at The Fullerton Bay Hotel Singapore
Inspiration Book ahead and enjoy savings on your next stay at The Fullerton Bay Hotel Singapore Sent: July 2022 Brand: The Fullerton Bay Hotel Singapore Category: Featured, Promotional, Room Offer Hotel location: Singapore (APAC) Our thoughts: The Fullerton Bay Hotel Singapore geo-targeted their Singaporean guests with this one-time email campaign that included a generous room offer. And the local guests took to it. The campaign was successful with over a [...]
Förlängt sommarerbjudande [Extended summer offer]
Inspiration Förlängt sommarerbjudande (Extended summer offer) Sent: July 2022 Brand: Ligula Hospitality Group Category: Featured, Promotional, Room Offer Hotel location: Sweden, Germany, Denmark (EMEA) Our thoughts: Ligula Hotels successfully drove room revenue to selected properties with this one-time email campaign sent from their group account. The campaign included 20% off selected property stays during the summer season. Ligula Hotels took advantage of their multi-property guest database and newsletter sign-up list [...]