Inspiration

20% off summer breaks limited time only

Sent: June 2022

Brand: Eccles Hotel & Spa

Category: Featured, Promotional, Room Offer

Hotel location: Glengarriff, Ireland (EMEA)

Our thoughts:

Eccles Hotel & Spa ran an exclusive room offer to more than 9,000 of their past guests for 20% off a future midweek stay. The offer was well received and, within days, resulted in 56 room nights books. Guests responded well to the email as they ran a limited time offer and had a compelling subject line (with emoji’s). Their open rate for this one-time campaign was around 30% with a 6.6% click rate.

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Inspiration

20% off summer breaks limited time only

More inspiration

InterContinental Ras Al Khaimah Resort and Spa offers fast-track to Platinum Elite with Club InterContinental

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates

InterContinental Ras Al Khaimah Resort and Spa offers fast-track to Platinum Elite with Club InterContinental

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Want to learn best practices in email marketing?

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