Sanjana Chappalli
VP - Brand Marketing and Communications
Sanjana Chappalli is focused on shaping the Revinate brand to be known as the hospitality industry’s direct booking platform leader. She leads Revinate’s commitment to building brand equity with its customers, employees, and other stakeholders by setting clear marketing strategies and implementing tactical executions. Sanjana has led marketing teams in ad agencies and companies, working with global brands like Spotify, IBM, Lenovo, and Porsche in nearly 25 years of work experience across Asia, Europe and North America. Outside of work, she is a serious linguaphile: She speaks five languages fluently and is currently learning Spanish, her sixth language. Besides her love for languages, Sanjana is a frequent diver also always planning diving and snorkeling trips.
Featured articles
The Four Phases of Recovery — How Hotels Can Plan Their Comeback
Capturing pent-up demand for travel is a matter of preparation and differentiation. Our new guide can help. Many hoteliers are beginning to see a path forward as they plan for recovery. Governments have begun to share their business reopening plans, allowing hotels to better understand the timing of events. Now, the work begins. To help hoteliers think through their marketing strategies as demand returns, we have developed the Covid-19 Recovery Guide: How to build a [...]
The New Airport Experience
When your out of state guests finally walk through your doors again, you might notice that they’re a little more tired and stressed than before. If experts are correct, the entire travel experience is about to change as a result of Covid-19 and it’s not for the weak of heart. Here are five predictions for air travel that could mean added stress for your guests. Say goodbye to the goodbye If you’re the .01% of [...]
Revisiting your hotel’s mission and values
With all of the uncertainty and anxiety that coronavirus has introduced into the world, many hospitality companies are taking extraordinary action to help their people and their communities. You don’t have to look further than their published corporate values to understand why. Here are just a few examples from some of the largest hospitality brands: Hilton Hilton’s values are famously easy to remember, which is important when you have hundreds of thousands of employees that [...]
Positive signs for hoteliers – getting back to business
We’re noticing a subtle change in the tone of news articles about the coronavirus. Instead of the doom and gloom we have been seeing for the last nine weeks, we’re now starting to see signs of recovery. As an example, the May 8th New York Times article titled, “The First Signs of Travel Return?" looks at 10 top travel destinations and their timing for reopening. Even if it's click-bait, it got us excited. While some [...]
10 Insights From Cornell’s Industry Recovery Webinar
This week, Dr. Kate Walsh, Dean, The Hotel School, Cornell SC Johnson College of Business moderated a webinar with three industry experts to discuss the current state of the hospitality industry and what the future might look like. Her guests were Chip Rogers, President and CEO of AHLA, Raymond Martz, Executive VP and CEO of Pebblebrook Hotel Trust and Roger Hill, Chairman and CEO of The Gettys Group. These are our top 10 takeaways. 1) [...]
Brian Chesky’s Covid-19 Wake-up Call
In a recent video interview with Skift founder and CEO Rafat Ali, Airbnb founder Brian Chesky talked about the clarity that comes from crisis. He reminded us that he formed Airbnb in his 20’s because he needed some money to pay rent and he wanted to meet cool people. He never thought he would be operating a travel company. Rather, he wanted to foster human connection, and that hasn’t changed. “Human connection isn’t a trend. [...]