Webinars — The Hotel Moment Deep Dive

Maximizing direct bookings: 4 proven strategies for hotels

Direct bookings means direct revenue. During this webinar, we’re sharing 4 proven ways you can increase your direct bookings by leveraging your first-party data and optimizing your digital presence.

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Meet your hosts

John Mullen, Senior Territory Sales Manager UKI, Revinate

Adam Hamadache, CEO, DHM – The Digital Agency For Hoteliers

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What you’ll learn

How to build a strong foundation for effective data collection and use.

How to orchestrate omni-channel guest communication.

Best practices for digital optimization across the booking journey.

Upcoming webinar

October 28th, 10:00 a.m. PDT

Own BFCM: The ultimate holiday preparation guide

Winning BFCM isn’t about racing to the bottom with steep discounts—it’s about getting ahead with smart timing, personalized offers, and total operational coverage.

In this 30-minute masterclass, Marketing Managers and General Managers will get actionable strategies to protect ADR, beat inbox noise, and turn phone surges into direct revenue. Join us live to get the exact playbook and campaign insights you need to make this holiday season your most profitable yet!

What you’ll learn:

Campaign execution & deliverability: Outsmart peak November inbox congestion using send ramping, list hygiene, and proven campaign strategies from BFCM 2025.
ADR protection & offer strategy: Protect your bottom line by replacing generic rate cuts with high-margin experiential packages and personalized CDP segmentation.
Voice & lead recovery: Capture every high-intent lead by turning abandoned booking sessions and phone call surges into direct revenue with automated email pathways and live-agent overflow.