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Featured articles
3 reasons why hoteliers need a CDP that’s built for our industry
Let’s face it: technology investments can be expensive. That’s why it’s so important for hoteliers to make sure you choose partners that will ultimately increase your bottom line and advance your mission to create amazing guest experiences. Customer Data Platforms (CDPs) are quickly becoming an essential part of the modern hospitality tech stack, and for good reason — a CDP is the backbone of any first-party data strategy and key to creating personalized guest messaging. [...]
3 hotel data pain points and how a CDP can help
Are any of these scenarios familiar? You try to offer your guests personalized experiences, but your efforts are hampered by fragmented guest profiles scattered across departments and/or properties. You attempt to use guest data to tailor your marketing campaigns but suddenly realize you may be violating the latest updates in ever-changing privacy regulations. You can’t seem to figure out how to safeguard sensitive guest information while keeping it at the fingertips of the right team [...]
How to choose the right hospitality software for your tech stack
Guests checking in and out. Rooms being prepared by capable hotel staff. Special requests and room service orders coming in from guests via text and phone calls. A reservations team chatting with potential customers to secure new bookings. This is the picture of a thriving property. In order for everything to run like clockwork, however, specialized hospitality software systems come into play. The right solutions accurately manage room allocations, help call center staff promptly handle [...]
10 Hotel marketing KPIs (and how to use them!)
Behind exceptional hospitality, hoteliers make strategic decisions every day using the best data they have available to continuously improve the guest experience and drive returns for their business. For hotel operators, tracking data analytics in the form of key performance indicators (KPIs) reveals pathways to optimizing your marketing, customizing guest experiences, and business growth. From understanding how guests discover your property to fine-tuning your email communication, hotel marketing KPIs are the linchpin of your hotel’s [...]
Meet a Revinator: Katarina Hazuchová
Revination Meet a Revinator: Katarina Hazuchová Getting to know Katarina Hazuchova: Your go-to Solution Engineer! Ever wondered what a Solution Engineer actually does? Well, meet Katarina Hazuchova, our awesome Solution Engineer based in Amsterdam. Katarina's been rocking it at Revinate for 2.5 years now. She started off as an Implementation Manager, making sure our clients got off to the best possible start with our tech. But [...]
Crafting the perfect Ramadan email to welcome guests this season
Can you guess the one month where two billion people, annually, are eagerly looking forward to? Yes, it’s the holy month of Ramadan. Starting on the evening of Friday, February 28th and ending on March 29th, Ramadan is a time of reflection, fasting, and celebration for Muslims worldwide. While travel spending may decrease during this period, other areas, like dining out and social gatherings, are expected to see an increase. As a hotelier, you can [...]