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Navigating new legislation: How California Senate Bill 644 and Assembly Bill 537 impact hoteliers

If there’s one thing we have come to expect in hospitality, it’s change. And, change is coming this summer with the introduction of two new laws in California: California Senate Bill 644 and California Assembly Bill 537. These legislations, effective from July 1, 2024, focus on cancellation policies and pricing transparency, respectively. Understanding and complying with these laws is crucial for hoteliers to avoid penalties and maintain a competitive edge. To help make it easy, [...]

8 ways to increase hotel phone bookings and grow direct revenue

Even in today’s digital age, the voice channel remains the most powerful tool for those wondering how to increase hotel bookings. Our 2025 Hospitality Benchmark Report found that the voice channel maintains the highest average booking value of any channel, and outbound call campaigns can net properties an additional $1,748 per room each year on average. In today’s competitive market, your ability to effectively leverage your voice channel can be the key to greater direct [...]

Summer 2024: Insights and solutions to boost hotel performance

As the summer heat rises, so does the demand for unforgettable getaways. In our recent webinar, we discussed how all signs indicate that the hospitality industry is headed for an outstanding summer this year. Hotels are retaining their prime position as the top lodging choice, with a recent American Hotel & Lodging Association survey revealing that 3 out of 4 Americans plan to maintain or increase hotel stays. The question is: Are you ready to [...]

By |May 16, 2024|Categories: Blog|Tags: , , |

3 reasons why hoteliers need a CDP that’s built for our industry

Let’s face it: technology investments can be expensive. That’s why it’s so important for hoteliers to make sure you choose partners that will ultimately increase your bottom line and advance your mission to create amazing guest experiences. Customer Data Platforms (CDPs) are quickly becoming an essential part of the modern hospitality tech stack, and for good reason — a CDP is the backbone of any first-party data strategy and key to creating personalized guest messaging. [...]

By |May 7, 2024|Categories: Blog|Tags: |