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Featured articles
Unlocking the Potential of Our Improved Custom Dashboards
We’ve been busy this year with many new enhancements to our custom dashboards. From scheduling PDFs, to sharing dashboards, to new metrics specifically designed for hotels in groups. Our flexible feature just got a whole lot more powerful. Here at Revinate, we know that information is power. In a data-driven world, it’s more important than ever to stay on top of key metrics about your hotel’s performance. That’s why we’ve spent the past year enhancing [...]
Four Steps to Maximizing the Lifetime Value of Your Guests
In the world of consumer marketing, customer lifetime value (CLV) is a metric that is used to determine how much is reasonable to spend to acquire a new customer, or the customer acquisition cost (CAC). But for top-performing consumer-facing companies in the world, CLV is the metric on which business decisions are made. Here's why hoteliers should consider the lifetime value of their guests when making decisions about how to spend their marketing budgets: Repeat [...]
9 Critical Issues to Consider Before You Buy Hotel Email Marketing Software
In today's rapidly changing, increasingly digitized economy, email marketing software has become the lifeblood of savvy hotel marketers. It can often be the determining factor between success and failure both for your marketing campaigns and for your brand. But today's marketing software landscape is flooded with thousands of solutions offering varying features and benefits: There were, in fact, more than 3,500 solutions on the market as of 2016, and that number is likely to only [...]
Exclusive Interview: John Stocki, Founder and CEO of Stocki Exchange
As the Founder and CEO of the Stocki Exchange, a five year old hospitality consulting firm, John Stocki has found a passion in working with clients who are never willing to settle for “good enough” and constantly strive to be the best. Before founding his own firm, John received a Bachelor’s degree in Hospitality and Tourism Management in 2007, and found his passion for hospitality with Kempinski Hotels with a position as the Marketing and [...]
Exclusive Interview: Matthijs Welle, CEO of Mews Systems
We sat down with Matthijs Welle, the CEO of Mews Systems. Matthijs spent most of his early career with Hilton in London, Johannesburg, and Prague. In 2013 he left his secure corporate job to join the dynamic Mews Systems and set out to conquer the hotel world by revolutionizing Property Management Systems. Here are the highlights of our conversation: Matthijs, PMS systems are probably one of the first things hotels got in terms of technology. [...]
The Future of Hospitality is Now.
Get Reputation, Surveys, and Marketing in one compelling offer The hospitality industry is at a crossroads: for hoteliers willing to make the leap, this is the moment in history when making the right changes to their guest communication lifecycle will drive huge profitability growth. Hoteliers unwilling to make the leap will be left behind. It’s been eight months since I started as the Chief Product Officer at Revinate, and I’m thrilled to be part of [...]