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See how you stack up in today's market on topics like review ratings, volume, response rate and more.



In this report, you will find an in-depth analysis of more than 140,000 hotels in 200+ countries to bring you a comprehensive look at the trends, changes, and channels that you'll want to focus on in 2019.

Hotel Reputation

Benchmark Report

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2020 Review

In This Report

Year in Review

Review Volume

Site Distribution

Review Ratings

Response Rate

68% of global travelers had current or future travel plans affected by Covid-19 last March. 

By all measures, 2020 was a very difficult year for hoteliers across the world. But, amidst the hardship, there were some bright spots that allowed hoteliers to stay positive.

During the pandemic, guests’ values changed. They had more to think about when considering travel, including safety, cleanliness, and the status of the pandemic – in addition to government mandated restrictions.

Savvy hotels realized they needed to change guest-facing messaging to address these new considerations, while also screening online reviews to address ever-changing concerns.

"2020 was, without a doubt, the most challenging year that the hospitality industry has ever experienced. One needs only to look at the 53% decrease in online reviews to understand the severity of the travel slowdown in 2020."
Marc Heyneker

CEO @ Revinate