Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

How AI uses personalization to beat pricing and win bookings

Hotel Moment WITH KAREN STEPHENS Episode 187 Personalized pricing based on a guest’s ability to pay is headed toward regulation, but that doesn’t mean hotels can’t personalize an offer based on a guest’s unique preferences.In this episode of Hotel Moment, host Karen Stephens, CMO of Revinate, sits down with Chris Anderson, Professor at Cornell University's School of Hotel Administration and a leading expert on revenue management, pricing, distribution, and commercial strategy. [...]

Keeping an authentic voice when AI can’t read the room

Hotel Moment WITH KAREN STEPHENS Episode 186 AI is experiencing mass adoption across industries, including hospitality. But it can't replace the human touch guests crave. In this episode of Hotel Moment, host Karen Stephens, CMO of Revinate, sits down with Dina Niekamp, SVP of Brand and Marketing at Aparium Hotel Group, a lifestyle hospitality company known for building hotels that feel deeply rooted in the neighborhoods around them. Dina [...]

How Canaves Collection turned guest data into a direct revenue engine

How Canaves Collection turned guest data into a direct revenue engine 20% Increase in direct booking revenue from email campaigns 40%+ Consistent email open rates ~6% Click-through rate on the POSTCODE 84702 newsletter Revinate has enabled us to transition from a more generic communication approach to a highly targeted, data-driven strategy which is essential in [...]

The Revination – June 2026

The Revination June 2026 Explore Revinate’s monthly digest of hospitality’s latest insights and tips. As hoteliers, we know you’re flooded with information. The Revination simplifies that noise, making it easier for you to focus on what’s happening in hospitality, why it matters, and what action you can take today. We also share our perspective on industry trends and highlighting the strategies driving game-changing results for hotels like yours. Subscribe on LinkedIn. [...]

By |June 29, 2026|Categories: Newsletters|

How hotels turn data overload into profit growth

Hotel Moment WITH KAREN STEPHENS Episode 185 Hotels have more data than ever before, but more data doesn't always lead to better decisions. In this episode of Hotel Moment, Karen Stephens sits down with Jeff Michael, Area Director of Revenue Management at Sage Hospitality Group, to discuss why commercial teams often get stuck in reporting instead of taking action. Together, they explore how hotels can align revenue, sales, and [...]

Summer Revenue Strategy Session

Summer Revenue Strategy Turn peak summer demand into lasting revenue growth Join an exclusive masterclass and networking event for independent hoteliers to learn proven strategies for increasing direct bookings, protecting profitability, and driving long-term success. When: July 7th | 1:00 PM – 4:00 PM  Where: Canmore, AB Let us know you’ll be there, and we’ll send the full event agenda. Our partnership with Revinate goes [...]

By |June 16, 2026|Categories: Events|