Inspiration

Fall Calls For A Trip To Ellensburg

Sent: October 2022

Brand: Hotel Windrow

Category: Newsletter, Inspirational

Hotel location: Ellensburg, Washington (NAM)

Our thoughts:
Hotel Windrow saw some impressive stats in their October newsletter. Sent to an audience of just over 8,000 guests, Hotel Windrow highlighted the local events taking place (homecoming, pumpkin patch, pub crawl, and farmers’ market) and offered a special discount to active duty officers and veterans.

Open rate: 30%
Click-through rate: 2%
Room nights booked: 82

This campaign is a great reminder that including local events in a newsletter can drive direct bookings to your property.

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Inspiration

Fall Calls For A Trip To Ellensburg

More inspiration

An exclusive resort leverages their newsletter to drive bookings

Boutique-Hotel Schlüssel see’s a 50% open rate with their newsletter

Sheen Falls Lodge, a Relais & Châteaux member, drives 100+ room nights

An exclusive resort leverages their newsletter to drive bookings

Boutique-Hotel Schlüssel see’s a 50% open rate with their newsletter

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