Inspiration

Ovolo celebrates restriction-free Hong Kong with this room offer

Subject line: Hong Kong’s Freedom Feels Good – Celebrate The Ovolo Way!

Sent: March 2023

Brand: Ovolo Southside, Ovolo Hotels

Category: Inspiration

Hotel location: Hong Kong

Our thoughts:
Ovolo Hotels leveraged their database from several of their properties to promote their Southside, Hong Kong hotel. This one-time campaign was sent to inspire travelers to book a Hong Kong stay. The hotel group did a fun promotion for their premium rooms – offering them for $945/night after the end of the 945-day COVID-19 mask mandate across Hong Kong. Guests were eager to return. This one-time campaign had some impressive stats:

Open rate: 39%
Click-through rate: 1%
Room nights booked: 349

More inspiration

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Inspiration La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty Subject line: [...]

Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates

Inspiration Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates Subject [...]

East Hotel drove 560+ room nights with this flash sale

Inspiration East Hotel drove 560+ room nights with this flash sale Subject line: 72 Hour Flash Sale [...]

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Inspiration La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty Subject line: [...]

Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates

Inspiration Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates Subject [...]

Want to learn best practices in email marketing?

Name(Required)

Email(Required)

Job title(Required)

Country(Required)

This field is for validation purposes and should be left unchanged.

Inspiration

Ovolo celebrates restriction-free Hong Kong with this room offer

More inspiration

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates

East Hotel drove 560+ room nights with this flash sale

La Jolla Shores Hotel’s strategic email segmentation drove room nights and guest loyalty

Carlton Hotel Singapore’s ‘June Highlights’ campaign generates above average open and click-through rates

Want to learn best practices in email marketing?

Solutions

Resources

About

Legal

Offices