Inspiration

The Other House drives 425+ room nights from their newsletter

Subject line: In The Know this April

Sent: April 2023

Brand: The Other House

Category: Inspiration (Newsletter)

Hotel location: London, United Kingdom (EMEA)

Our thoughts:
The Other House successfully used their monthly newsletter to build excitement about the experiences and events happening at their property. By targeting their opt-in guests, they build brand loyalty and drive direct revenue with their newsletters. Creating a sense of urgency with their upcoming events and experiences, The Other House captured the attention of their guests. April’s newsletter had an impressive open rate of 50% and generated 425 room nights!

Open rate: 50%
Click-through rate: 2.5%
Room nights booked: 428

More inspiration

Alisal Ranch’s early access cyber sale campaign geotargets locals and drives big revenue

Inspiration Alisal Ranch's early access cyber sale campaign geotargets locals and drives big revenue Subject [...]

Romantic autumn retreats and magical holiday plans at Posthotel Achenkirch

Inspiration Romantic autumn retreats and magical holiday plans at Posthotel Achenkirch Subject line: Kuschelige Herbsttage im Posthotel [...]

Level Los Angeles—South Olive recovers lost bookings with this cart abandonment campaign

Inspiration Level Los Angeles—South Olive recovers lost bookings with this cart abandonment campaign Subject line [...]

Alisal Ranch’s early access cyber sale campaign geotargets locals and drives big revenue

Inspiration Alisal Ranch's early access cyber sale campaign geotargets locals and drives big revenue Subject [...]

Romantic autumn retreats and magical holiday plans at Posthotel Achenkirch

Inspiration Romantic autumn retreats and magical holiday plans at Posthotel Achenkirch Subject line: Kuschelige Herbsttage im Posthotel [...]

Want to learn best practices in email marketing?

Name(Required)

Email(Required)

Job title(Required)

Country(Required)

Phone

This field is for validation purposes and should be left unchanged.