Featured articles
The July increased their direct booking revenue with this newsletter drip series
Inspiration The July increased their direct booking revenue with this newsletter drip series Subject lines: Drip 1. 60-second download (featured left) Drip 2. Why care about us? Drip 3. Where's Wally? (featured left) Sent: Ongoing Brand: The July Category: Inspiration Hotel location: Amsterdam, Netherlands (EMEA) Our thoughts: The July masterfully used automation to streamline communications at each stage of the guest journey, providing detailed information about the properties and what [...]
How bringing together guest data launched 1834 Hotels’ marketing transformation
Customer stories How bringing together guest data launched 1834 Hotels’ marketing transformation HOTEL TYPE: Group SOLUTIONS USED: Revinate Marketing REGION: APAC Goal Compete against OTAs. Strategy Leverage guest data in email campaigns. Results YOY increase in direct booking revenue. Meet the customer “With Revinate, we can finally control [...]
Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign
Inspiration Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign Subject line: Special offer extended Sent: December 2023 Brand: Sofitel Montréal Golden Mile Category: Inspiration Hotel location: Montréal, QC, Canada (NAM) Our thoughts: Sofitel Montreal Golden Mile, renowned for its elegance, crafted a captivating email campaign designed to enchant new guests and valued members. The 'Shine for the Holidays' promotion, available for a limited time, [...]
Revamping success: How the Quay Hotel and Spa boosted direct channel revenue with Revinate
Customer stories Revamping success: How the Quay Hotel and Spa boosted direct channel revenue with Revinate HOTEL TYPE: Independent SOLUTIONS USED: Revinate Marketing, Revinate Guest Feedback REGION: EMEA Goal Drive direct bookings and take control of their email marketing. Strategy Focus email campaigns on guest experience and use smart segmentation. Results Increased average revenue per [...]
The Resident’s 12 days of Christmas advent calendar email campaign drives 240+ room nights
Inspiration The Resident's 12 days of Christmas advent calendar email campaign drives 240+ room nights Subject line: Kick off your celebrations with The Resident’s countdown to Christmas! Sent: December 2023 Brand: Resident Hotels Category: Inspiration Hotel location: London, United Kingdom (EMEA) Our thoughts: In their latest newsletter, The Resident masterfully crafted a festive experience to rekindle the spark with past guests and entice new ones to book directly. The holiday-themed [...]
Revinate boosts Hyatt Regency Lost Pines Resort and Spa’s revenue and personalizes service
Customer stories Revinate boosts Hyatt Regency Lost Pines Resort and Spa’s revenue and personalizes service HOTEL TYPE: Group SOLUTIONS USED: Reservation Sales, Lead Nurture REGION: North America Goal Increase transient guest revenue. Strategy Develop a high-performing, guest-focused voice team. Results Along with increased guest satisfaction scores, the average room revenue per booked call increased by 72%, [...]