Featured articles
Alta Peruvian Lodge’s 75th Anniversary: A celebration that drove direct revenue and 143 rooms nights
Inspiration Alta Peruvian Lodge's 75th Anniversary: A celebration that drove direct revenue and 143 rooms nights Subject line: 75 Years of Peruvian Magic Sent: November 2023 Brand: Alta Peruvian Lodge Category: Inspiration Hotel location: Alta, Utah (NAM) Our thoughts: In honor of its 75th anniversary, Alta Peruvian Lodge embarked on a journey to not only commemorate the occasion but also engage with its cherished guests. Leveraging the power of [...]
Pembroke Kilkenny drove ancillary revenue and room nights promoting gift vouchers
Inspiration Pembroke Kilkenny drove ancillary revenue and room nights promoting gift vouchers Subject line: Last 36 Hours to Save with Pembroke's Black Friday Weekender! Sent: November 2023 Brand: Pembroke Kilkenny Category: Inspiration Hotel location: Kilkenny, Ireland (EMEA) Our thoughts: Pembroke Kilkenny used their Black Friday sale to promote 20% off all gift vouchers to be used toward on-site amenities. The hotel properly segmented their guest database to reach their subscriber [...]
Hotel Indigo Bali Seminyak Beach uses past guest data to drive direct bookings
Inspiration Hotel Indigo Bali Seminyak Beach uses past guest data to drive direct bookings Subject line: Hello [Guest Name], your room is ready! Sent: October 2023 Brand: Hotel Indigo Bali Seminyak Beach, an IHG Hotel Category: Inspiration Hotel location: Bali, Indonesia (APAC) Our thoughts: Hotel Indigo Bali Seminyak Beach, an IHG Hotel, recently implemented this strategic marketing campaign leveraging past guest data to drive direct bookings. This campaign, designed [...]
The Houstonian Hotel, Club & Spa used geolocation segmentation to drive room nights
Inspiration The Houstonian Hotel, Club & Spa used geolocation segmentation to drive room nights Subject line: It's Time for Holiday Shopping! Sent: October 2023 Brand: The Houstonian Hotel, Club & Spa Category: Inspiration Hotel location: Houston, Texas (NAM) Our thoughts: The Houstonian Hotel, Club & Spa effectively used geolocation segmentation to their advantage when sending out a one-time campaign that advertised a package they had put together to promote [...]
Lore Group cross-promoted properties to drive room nights with this Black Friday offer
Inspiration Lore Group cross promotes properties to drive room nights with this Black Friday offer Subject line: Three Cities | Five Hotels | One Epic Sale Sent: November 2023 Brand: Lore Group Category: Inspiration Hotel location: Amsterdam, London, and Washington, D.C. Our thoughts: Lore Group did a fantastic job of cross-promoting their five properties in this Black Friday email campaign. The campaign reached the guest database from all of their properties, [...]
A hotelier’s guide to unlocking the power of first-party data
Webinars — The Hotel Moment Deep Dive Insights you need to build guest loyalty, drive engagement, and increase direct bookings using first-party data in your marketing strategy. Available on-demand Watch now Watch now Meet your hosts Darya Subotka, Director of Customer Success, EMEA, Revinate Dylan Cole, Managing Director, EMEA, Revinate What you'll learn How [...]