Featured articles
Revitalizing luxury: How Calabash Hotel achieved a 30% increase in direct bookings while deepening guest relationships
Customer stories Revitalizing luxury: How Calabash Hotel achieved a 30% increase in direct bookings while deepening guest relationships HOTEL TYPE: Independent SOLUTIONS USED: Revinate Marketing, Revinate Guest Feedback REGION: North America Goal Meaningful guest engagement. Strategy Focus on relationship-building through content. Results $3.1M in lifetime revenue with Revinate. Meet [...]
Hotel Indigo Bali Seminyak Beach uses past guest data to drive direct bookings
Inspiration Hotel Indigo Bali Seminyak Beach uses past guest data to drive direct bookings Subject line: Hello [Guest Name], your room is ready! Sent: October 2023 Brand: Hotel Indigo Bali Seminyak Beach, an IHG Hotel Category: Inspiration Hotel location: Bali, Indonesia (APAC) Our thoughts: Hotel Indigo Bali Seminyak Beach, an IHG Hotel, recently implemented this strategic marketing campaign leveraging past guest data to drive direct bookings. This campaign, designed [...]
The power of personalization: TPG Hotels & Resorts’ journey to marketing success
Customer stories The power of personalization: TPG Hotels & Resorts' journey to marketing success HOTEL TYPE: Group SOLUTIONS USED: Revinate Marketing, Revinate Guest Feedback REGION: North America Goal Drive revenue with personalized, measurable marketing campaigns. Strategy Incorporate segmentation and targeted personalization in marketing efforts. Results Increased campaign effectiveness, clearer marketing ROI, and improved guest experiences. [...]
The Houstonian Hotel, Club & Spa used geolocation segmentation to drive room nights
Inspiration The Houstonian Hotel, Club & Spa used geolocation segmentation to drive room nights Subject line: It's Time for Holiday Shopping! Sent: October 2023 Brand: The Houstonian Hotel, Club & Spa Category: Inspiration Hotel location: Houston, Texas (NAM) Our thoughts: The Houstonian Hotel, Club & Spa effectively used geolocation segmentation to their advantage when sending out a one-time campaign that advertised a package they had put together to promote [...]
Lore Group cross-promoted properties to drive room nights with this Black Friday offer
Inspiration Lore Group cross promotes properties to drive room nights with this Black Friday offer Subject line: Three Cities | Five Hotels | One Epic Sale Sent: November 2023 Brand: Lore Group Category: Inspiration Hotel location: Amsterdam, London, and Washington, D.C. Our thoughts: Lore Group did a fantastic job of cross-promoting their five properties in this Black Friday email campaign. The campaign reached the guest database from all of their properties, [...]
Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance
Customer stories Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance HOTEL TYPE: Group SOLUTIONS USED: Revinate Marketing, Revinate Guest Feedback REGION: North America Goal Grow direct bookings to complete against OTAs Strategy Leverage first-party data Results $13K in direct revenue per email campaign on average [...]