Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

InterContinental Hayman Great Barrier Reef drives 220+ room nights with the right message to the right guest

Inspiration InterContinental Hayman Great Barrier Reef drives 220+ room nights with the right message to the right guest Subject line: [Couples version]  An Escape for Two on Hayman Island Subject line: [Family version] A Family Escape on Hayman Island Sent: September 2025 Brand: InterContinental Hayman Great Barrier Reef Category: Inspiration Hotel location: Hayman Island, Australia (APAC) Our thoughts: InterContinental Hayman Great Barrier Reef launched a personalized three-night promotional campaign specifically tailored [...]

By |October 1, 2025|Categories: Inspirations|Tags: |

Hotel Wailea’s BFCM early access sale rewards loyalty and drives repeat bookings

Inspiration Hotel Wailea’s BFCM early access sale rewards loyalty and drives repeat bookings Subject line: Preview our most exclusive sale of the year Sent: November 2024 Brand: Hotel Wailea, Relais & Chateaux Category: Inspiration Hotel location: Maui, Hawaii (NAM) Our thoughts: Hotel Wailea, a Relais & Châteaux property, launched an early access Black Friday Cyber Monday (BFCM) sale specifically for its most loyal guests — past visitors. By excluding in-house [...]

By |October 1, 2025|Categories: Inspirations|Tags: |

How mixing tradition and tech is shaping the future of Sacher Hotels

Hotel Moment WITH KAREN STEPHENS Episode 147 In this week’s episode of Hotel Moment, Matthias Winkler, CEO of Sacher Hotels, joins Revinate CMO Karen Stephens with guidance as to why hoteliers should pay attention to the speed of change at their hotel. Specifically, he shares how you should be using technology as a tool for transformation without leaving behind all that makes your hotel unique. Matthias advocates for technology [...]

Winning the holiday rush: Last-minute moves that convert

Hotel Moment DEEP DIVE WEBINARS The Black Friday, Cyber Monday (BFCM), and Travel Tuesday rush has arrived, and so has the opportunity to capture last-minute demand. In our webinar, “Winning the holiday rush: Last-minute moves that convert,” we shared proven outbound strategies to drive room and ancillary revenue during the busiest time of year. You’ll hear how leading hoteliers unlocked new streams of revenue through upsells, packages, and on-property experiences. Walk [...]

By |September 26, 2025|Categories: Webinars|Tags: , |

Hotel guest segmentation: Why fewer options mean more bookings

Picture this: Caroline is a business traveler who has stayed at your hotel before and has left glowing reviews. On her previous trips, she has always stopped at your gift store after checkout to buy her young kids gifts. Imagine utilizing hotel guest segmentation to send Caroline an offer to bring her young kids with her to celebrate the holiday season. You list the right room options, include information about the kids’ club, and offer [...]

By |September 24, 2025|Categories: Blog|Tags: |

Winning the holiday rush: Top trends and proven plays for BFCM | a Revinate webinar

Hotel Moment WITH KAREN STEPHENS Episode 146 In this week’s episode of Hotel Moment, we’re featuring a webinar from our series, Hotel Moment Deep Dive, to get you prepped. Black Friday, Cyber Monday, and Travel Tuesday are fast approaching, and we’re sharing the information you need to capitalize on peak season demand and execute revenue-driving campaigns with offers guests are looking for. Revinators Anisha Yadav, VP Customer and Product [...]