Featured articles
2025 Hotel email marketing strategy: Monthly tips for success
How do you see 2025 panning out? Have you planned your strategy and email marketing calendar for the year? How about a fully booked hotel, an inbox flooded with inquiries, and your campaigns driving more direct bookings than ever? Sounds good? Shifting share away from OTAs to impact your bottom line is always a welcome addition! Let’s make it happen. And it all starts with establishing your email marketing calendar for 2025. Email marketing is [...]
How One King West transformed the guest journey with AI-powered text messaging
How One King West transformed the guest journey with AI-powered text messaging Guest engagement 16% guest engagement rate with an opt-out rate of only 0.91% Guest inquiries 13 minutes to resolve guest inquiries with 31% automation rate Guest satisfaction 4.7 out of 5 average rating among hotel guests “Once we switched to Revinate Ivy, thanks to [...]
From anonymous to appreciated — personalizing for repeat guests
Hotel Moment WITH KAREN STEPHENS Episode 113 In this week’s episode of the Hotel Moment podcast, John Burns, President of Hospitality Technology Consulting, joins Karen Stephens, Revinate CMO, to offer a solution to the age-old problem of, quite simply, knowing who your guests are. More specifically, John emphasizes the need to move from “anonymous to appreciated” when it comes to recognizing your repeat guests and providing them with the [...]
2025 hospitality market outlook
Hotel Moment WITH KAREN STEPHENS Episode 112 In this week’s episode of the Hotel Moment podcast, Jan Freitag, National Director of Hospitality Market Analytics at CoStar Group, joins Karen Stephens, Revinate CMO, to share CoStar’s latest forecast data with tips on how hoteliers can be a bit more market savvy as they sift through ADR numbers, occupancy rates, and consumer trends. With a simple heuristic, Jan makes it easy [...]
Apple iOS 18’s email revolution: What marketers need to know
The email marketing landscape is undergoing a seismic shift with Apple's iOS 18 update. If you're a marketer, your carefully crafted email strategies will face new challenges – and opportunities. Let's dive into three game-changing features that will reshape how your guests interact with your emails. Here are the top 3 changes to prepare for: Preview text: AI-generated email recaps to replace preview text Inbox categorization: Sorts mail into Primary, Transactions, Updates, and Promotions Digest [...]
2025 hospitality trends: What every hotelier should know
Every year, industry experts predict the future of hospitality. Trends emerge — some with staying power and some that quickly fizzle out. But we’re predicting some innovative hospitality trends for 2025 that may very well change your business strategy for the better. Now, you know that staying in the moment is important in the hospitality industry. For example, when a guest arrives at your hotel, you focus on delivering an exceptional experience — from a [...]

