Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

Guests define what luxury means today

Hotel Moment WITH KAREN STEPHENS Episode 96 In this week’s episode of the Hotel Moment podcast, Shannon Knapp, President and CEO of The Leading Hotels of the World, joins Karen Stephens, Revinate CMO, to offer a comprehensive perspective on what goes into creating a luxury experience and why that experience means nothing without the right technology and staff that knows how to use it. Shannon also provides historical context [...]

By |September 10, 2024|Categories: Hotel Moment Podcast|

Start early: How to have an intentional budget season

Hotel Moment WITH KAREN STEPHENS Episode 95 In this week’s episode of the Hotel Moment podcast, Joel Morales, CMO at Castlerock Asset Management, joins Karen Stephens, Revinate CMO, to offer a proactive approach to budget season – starting before August. Joel highlights the benefits of initiating budget planning as early as May or June, and how he’s seen sales and marketing departments align and collaborate with greater speed and [...]

By |September 4, 2024|Categories: Hotel Moment Podcast|

4 tips for building a modern loyalty program

This article was originally developed and published for Hospitality Net's Data and Business Intelligence Thematics. Read more here.Does your loyalty program need a little zhuzhing up? In case you missed the memo, points-based loyalty programs just aren’t as exciting as they once were. Travelers are expecting more from hotel brands, with 79% of Gen Z and Millennial travelers saying they care more about the experience than the cost of the trip.Loyalty programs are one strategy [...]

By |August 28, 2024|Categories: Blog|Tags: |

Recast: Build intelligent operations and let data drive direct bookings

Hotel Moment WITH KAREN STEPHENS Episode 94 In this week’s episode of the Hotel Moment podcast, we’re re-sharing a favorite episode with Patrick Norton, Chief Marketing Officer at Brittain Resorts & Hotels, that first aired last year. Karen Stephens, then-Revinate CRO, and Patrick advocate for making a data-centered tech stack the foundation for guest communication to win back previous OTA bookers. Patrick also highlights the several use cases for guest [...]

Mastering conversions: Crafting an omnichannel booking journey

Hotel Moment WITH KAREN STEPHENS Episode 93 In this episode of the Hotel Moment podcast, Jason Pirock, Head of Marketing at Springboard Hospitality and Adam Mogelonsky, Partner at Hotel Mogel Consulting Ltd., investigate how a Customer Data Platform turns guest interactions into conversions on every channel  — web, email, text, and voice. Jason explains why nurturing guest relationships becomes second nature with a CDP by enabling guest data application [...]